Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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Undisclosed< $25 / hrFreelancerAdenta -Accra, Ghana
Services provided
Focus Agency Ghana is a SEO services firm. Founded in 2021, the team provides Search Engine Optimization and Content Marketing.
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$5,000+$25 - $49 / hr2 - 9BHR, Argentina
Services provided
Cuko is an Advertising company. They are based in BHR, Argentina and have small team. They offer Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$5,000+$25 - $49 / hr2 - 9
Services provided
Tres Sesenta Comunicaciones, an Advertising company, is headquartered in Quito, Ecuador. They focus on Advertising and Branding and were founded in 2007.
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$1,000+< $25 / hr2 - 9Johannesburg, South Africa
Services provided
Launched in 2017, Think Trends is a social media marketing firm. The team specializes in Social Media Marketing and Web Development and is located in Johannesburg, South Africa.
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$1,000+$100 - $149 / hr2 - 9
Services provided
TREVORS | CONSULTING is a small St. Louis, Missouri-based Advertising company. The team offers Advertising and Branding.
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$1,000+$100 - $149 / hr2 - 9Miami, FL
Services provided
Established in 1999, JRM Advertising, Inc. Patient Recruitment Specialists is a media planning and buying agency. In Miami, Florida, the team provides Media Planning & Buying and Advertising.
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$5,000+$100 - $149 / hr2 - 9Amman, Jordan
Services provided
Carving Jo is a branding firm. The Amman, Jordan-based agency provides Branding and Interior Design.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2010, NEXS MEDIA, a small Advertising company, is located in Chicago, Illinois. Their team specializes in Advertising and Branding.
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Undisclosed< $25 / hr2 - 9
Services provided
Founded in 2018, Boozt is an Advertising company. The team specializes in Advertising and Branding and is located in Maracaibo, Venezuela.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$1,000+$100 - $149 / hr2 - 9Montréal, Canada
Services provided
BLCK MAGZN Productions is a video production company. The team is located in Montréal, Canada, and their services include Video Production and Advertising.
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$1,000+$100 - $149 / hr2 - 9
Services provided
Headquartered in Tijuana, Mexico and Chula Vista, California, HC Marketing Global is a Digital Strategy company. Founded in 2017, the team specializes in Digital Strategy and Marketing Strategy.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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UndisclosedUndisclosed2 - 9Clemmons, NC
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Triad Multimedia, a social media marketing firm, was launched in 2013. They focuses on Social Media Marketing and Advertising.
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UndisclosedUndisclosed2 - 9Boston, MA
Services provided
Cupola Creative is an Advertising company founded in 2019. Their team focuses on Advertising and Branding.
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$5,000+Undisclosed2 - 9Tallinn, Estonia
Services provided
U Conquer is an Advertising company. The team is located in Tallinn, Estonia, and their services include Advertising and Branding.
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$1,000+< $25 / hr2 - 9Plovdiv, Bulgaria
Services provided
IntelSmart LLC, an Advertising company, was established in 2020. The team specializes in Advertising and Content Marketing.
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$1,000+$100 - $149 / hr2 - 9Mission Viejo, CA
Services provided
Social media marketing agency donutmilk digital creative agency ltd was established in 2020. The company specializes in Social Media Marketing and Advertising.
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$1,000+$50 - $99 / hr2 - 9Navsari, India
Services provided
Perfect Analytica is an Advertising company. Located in Navsari, India, the company was launched in 2017. Their services include Advertising and Conversion Optimization.
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$1,000+< $25 / hr2 - 9Pune, India
Services provided
Established in 2020, Kainos Analytics is a small Pune, India-based Advertising company. Their team focuses on Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Carlsbad, CA
Services provided
AFMKTG, a Marketing Strategy company, is headquartered in Carlsbad, California. Launched in 2018, the team focuses on Marketing Strategy and Advertising.
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$1,000+$25 - $49 / hr2 - 9Myrtle Beach, SC
Services provided
New Horizon SEO is a small web design company located in Myrtle Beach, South Carolina. Their services include Web Design and Advertising.
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$1,000+$100 - $149 / hr2 - 9Melbourne, Australia
Services provided
Long Dog Agency is a branding agency based in Melbourne, Australia. Founded in 2020, the team provides Branding and Advertising.
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$10,000+$100 - $149 / hr2 - 9Casablanca, Morocco
Services provided
Founded in 2021, Quick Agency is an Advertising company. Their team provides Advertising and Digital Strategy.
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$1,000+Undisclosed2 - 9
Services provided
Founded in 2020, Parallel Creative Co. Is an Advertising company. The team focuses on Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9New York, NY
Services provided
Poly Media is a small branding agency. Established in 2020, the team focuses on Branding and Web Design.
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$1,000+< $25 / hr2 - 9Colombo, Sri Lanka
Services provided
Eight Digitz (MediaBox) is a Digital Strategy company established in 2020. The small team offers Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9Sarasota, FL
Services provided
Webink Solutions LLC is an Advertising company. Their small team is located in Sarasota, Florida and provides Advertising and Social Media Marketing. The firm was launched in 2017.
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Undisclosed$100 - $149 / hr2 - 9Sapele, Nigeria
Services provided
Leading Growth Concept is an Advertising company established in 2021. The team specializes in Advertising and Social Media Marketing.
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$1,000+Undisclosed2 - 9
Services provided
Pixel Cookie Digital is a small Advertising company located in London, Canada. Their services include Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Sherman, TX
Services provided
Launched in 2021, Texoma Marketing Solutions is a small social media marketing agency. Their team specializes in Social Media Marketing and Email Marketing.
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UndisclosedUndisclosed2 - 9
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Tipsea Media, an Advertising company, is headquartered in SUMMeRLaND KEY, Florida. Launched in 2018, the team offers Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Haifa, Israel
Services provided
GuruCore is an Advertising company launched in 2022. The team focuses on Advertising and Conversion Optimization and is headquartered in Haifa, Israel.
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$1,000+$100 - $149 / hr2 - 9Visalia, CA
Services provided
Red Chair Digital Marketing, a graphic design company, is headquartered in Visalia, California. The team focuses on Graphic Design and Advertising.
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$10,000+$150 - $199 / hr2 - 9Warminster, PA
Services provided
MakersMage, LLC, an Advertising company, was founded in 2019. The company provides Advertising and Branding, and is small.
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$1,000+$25 - $49 / hr2 - 9London, England
Services provided
Fill My Funnel is an Advertising company. The team is in London, England, and their services include Advertising and Marketing Strategy.
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$1,000+$100 - $149 / hr2 - 9Bishop's Stortford, England
Services provided
Black Diamond Marketing is a pay per click agency based in Bishop's Stortford, England. They focus on Pay Per Click and Web Design.
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$1,000+$50 - $99 / hr2 - 9Innisfil, Canada
Services provided
Media Boss is an Advertising company. Established in 2019, the agency is in Innisfil, Canada and Vaughan, Canada. Their services include Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9Pembroke Pines, FL
Services provided
Dessus Media is an Advertising company established in 2022. Their team offers Advertising and Ecommerce Marketing.
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$1,000+$200 - $300 / hr2 - 9
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Build Upon is a media planning & buying company. Founded in 2020, the team focuses on Media Planning & Buying and Digital Strategy.
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Undisclosed$50 - $99 / hr2 - 9
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Click AD is a small Advertising company launched in 2023. Their team focuses on Advertising and Marketing Strategy.
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Undisclosed$25 - $49 / hr2 - 9Altrincham, England
Services provided
How About Henry, an Advertising company, was founded in 2022. In Altrincham, England, the team specializes in Advertising and Digital Strategy.
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Undisclosed$25 - $49 / hr2 - 9Șcheia, Romania
Services provided
Refresh is a branding company established in 2022. The team specializes in Branding and Social Media Marketing and is headquartered in Șcheia, Romania and Cluj-Napoca, Romania.
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$1,000+$100 - $149 / hr2 - 9Toronto, Canada
Services provided
Mimico Marketing is a social media marketing agency. Founded in 2023, the team provides Social Media Marketing and Content Marketing.
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$5,000+$200 - $300 / hr2 - 9
Services provided
Kwaik growth is a small Marketing Strategy company based in Delligsen, Germany and Delligsen, Germany. The team offers Marketing Strategy and Digital Strategy.
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$1,000+< $25 / hr2 - 9Crows Nest, Australia
Services provided
Launched in 2023, Marketing Oreil is a small Product Marketing company. Their team provides Product Marketing and Marketing Strategy.
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$1,000+$50 - $99 / hr2 - 9Vila Nova de Gaia, Portugal
Services provided
Established in 2021, Inedit Content is a social media marketing agency. The team offers Social Media Marketing and Content Marketing and is headquartered in Vila Nova de Gaia, Portugal.
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Undisclosed$25 - $49 / hr2 - 9
Services provided
AGENCODER is a Bhiria Road, Pakistan-based Advertising company. They provide Advertising and Digital Strategy and were established in 2019.
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UndisclosedUndisclosed2 - 9
Services provided
OMNI SERVICES AE, a small Advertising company, is headquartered in دبي, United Arab Emirates. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9Chennai, India
Services provided
Creat is an Advertising company. They are headquartered in Chennai, India and have small team. They specialize in Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Menlo Park, CA
Services provided
Us Agency is a small Advertising company based in Menlo Park, California. The team focuses on Advertising and Branding.
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$1,000+$50 - $99 / hr2 - 9Toronto, Canada
Services provided
Established in 2023, Media Secret Inc. Is a small Toronto, Canada-based web design company. Their team provides Web Design and Advertising.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.4/40.018.6/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32.4/40.016.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
30.8/40.015.6/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.7/40.019.2/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.4/40.016/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
33.9/40.018.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.6/40.016/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
32.9/40.017.8/20 Reviews9.4/10 Clients & Experience5.7/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
33.9/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
15% Advertising50% Marketing35% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.