Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$1,000+$25 - $49 / hr2 - 9Kelowna, Canada
Services provided
Quick Signs Canada, an Advertising company, is based in Kelowna, Canada. The team provides Advertising and Other Marketing.
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$1,000+< $25 / hr2 - 9Yerevan, Armenia
Services provided
Launched in 2023, Balance Marketing Studio is a small Yerevan, Armenia-based social media marketing company. Their team offers Social Media Marketing and Marketing Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$1,000+$150 - $199 / hr10 - 49
Services provided
BrandCommand is an Advertising company. The team is headquartered in Mobile, Canada, and their services include Advertising and Search Engine Optimization.
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$10,000+Undisclosed10 - 49Hong Kong, Hong Kong
Services provided
GoGoChart Technology Limited is a PPC agency. The team is in Hong Kong, Hong Kong, and their services include Pay Per Click and Advertising.
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Undisclosed$50 - $99 / hr2 - 9Marden, England
Services provided
Branding agency DotDotDot Creative Design was founded in 2022. Located in Marden, England and Edgware, England, the team focuses on Branding and Video Production.
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Undisclosed$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
DCM Kid is a small Los Angeles, California-based video production company. Their services include Video Production and Advertising.
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$1,000+< $25 / hr10 - 49Chennai, India
Services provided
Clever Fox Publishing is a print design agency founded in 2015. The team focuses on Print Design and Advertising.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$50 - $99 / hr10 - 49Mission Viejo, CA
Services provided
Momentum Marketing- At the Shelf is an Event Marketing company. The team focuses on Event Marketing and Direct Marketing, and the company is located in Mission Viejo, California.
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$5,000+$50 - $99 / hr50 - 249Newark, NJ
Services provided
See all 1 projectsCreatechVision provides exceptional mobile app development services, excelling in requirement gathering, UI/UX design, and robust technical implementation. Reviews highlight their commitment to client satisfaction, technical expertise, and strong project management. The company is commended for delivering high-quality, scalable solutions and maintaining open communication, although their initial proposal response time could be improved.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$5,000+$50 - $99 / hr2 - 9Exeter, England
Services provided
Vu Digital is a web design company. In Exeter, England, their small team offers Web Design and Digital Strategy. The agency was launched in 2008.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Elma+Alt+Shift, an Advertising company, was founded in 2005. The small team focuses on Advertising and Content Marketing.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$1,000+$100 - $149 / hr2 - 9Dublin, Ireland
Services provided
Brightspark Consulting is a Digital Strategy company in Dublin, Ireland and Athlone, Ireland. The team offers Digital Strategy and Advertising.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Ecomm Design Lab is a website development firm. The team focuses on Web Development and Advertising, and the agency is headquartered in Amman, Jordan and Amman, Jordan.
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$1,000+$25 - $49 / hr2 - 9Ataşehir Istanbul / Turkey, Türkiye
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Mochatouch is a Landsberg am Lech, Germany-based social media marketing firm. They focus on Social Media Marketing and Logo and were founded in 2015.
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$1,000+$150 - $199 / hr2 - 9Panama City, Panama
Services provided
Voltage Productions, an Advertising company, was established in 2003. The team focuses on Advertising and Video Production and is in Panama City, Panama.
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$1,000+< $25 / hr2 - 9Ahmedabad, India
Services provided
Juggernaut Infotech is an Advertising company. The team offers Advertising and Graphic Design, and the agency is located in Ahmedabad, India.
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$5,000+$100 - $149 / hr2 - 9Vancouver, Canada
Services provided
Look Twice Design Agency is a branding firm. The team is located in Vancouver, Canada, and their services include Branding and Marketing Strategy.
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$1,000+$25 - $49 / hr10 - 49Glendale, CA
Services provided
Axiom Print is a Packaging Design company founded in 2011. Their services include Packaging Design and Advertising.
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UndisclosedUndisclosed2 - 9Londrina, Brazil
Services provided
Agência Really is a Marketing Strategy company. Founded in 2020, the agency is headquartered in Londrina, Brazil. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed2 - 9
Services provided
Headquartered in Сан Мигель, Mexico, Grupo Rivera Agencia de Marketing Digital is an Advertising company. They offer Advertising and Marketing Strategy and were launched in 2022.
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UndisclosedUndisclosed2 - 9Delhi, India
Services provided
Unisights Research and Analytics is a Market Research company. The team specializes in Market Research and Business Consulting, and the company is based in Toronto, Canada and Delhi, India.
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$5,000+Undisclosed2 - 9Paris, France
Services provided
Branding agency MR STRATEGIES is in Paris, France. Their services include Branding and Advertising.
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$1,000+$100 - $149 / hr2 - 9Lockport, NY
Services provided
W Marketing Group is an Advertising company. They are located in Lockport, New York, and their services include Advertising and Web Design.
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$1,000+< $25 / hrFreelancer
Services provided
Seofreelancerbangalore, an Advertising company, is headquartered in Bengaluru, India. Their services include Advertising and Branding.
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$10,000+< $25 / hr50 - 249Hà Nội, Vietnam
Services provided
Vietstarmax Production House - TVC is a video production agency. They are headquartered in Hà Nội, Vietnam and have midsize team. They focus on Video Production and Advertising.
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UndisclosedUndisclosedFreelancerLublin, Poland
Services provided
BL, an Advertising company, was launched in 2022. The team specializes in Advertising and Market Research.
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Undisclosed$25 - $49 / hr10 - 49Doncaster, England
Services provided
Launched in 2020, Be My Social is an Advertising company. The company focuses on Advertising and Marketing Strategy.
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$5,000+$50 - $99 / hrFreelancerNashville, TN
Services provided
Villwood Digital is a pay per click agency. Founded in 2018, their team specializes in Pay Per Click and Advertising.
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$1,000+$25 - $49 / hr10 - 49Islamabad, Pakistan
Services provided
See all 1 projectsJantrah Tech is dynamic one place solution marketing firm with clients across Pakistan and abroad. We work with businesses from a variety of industries but we yieldasimilar approach to every
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UndisclosedUndisclosed10 - 49عمّان, Jordan
Services provided
Direct Marketing company FOCUS Marketing & Advertising is in عمّان, Jordan. They specialize in Direct Marketing and Social Media Marketing and were founded in 1998.
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UndisclosedUndisclosed10 - 49AGT, Argentina
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Champe is a small AGT, Argentina-based graphic design agency. Their services include Graphic Design and Social Media Marketing.
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$1,000+$25 - $49 / hr10 - 49Jeddah, Saudi Arabia
Services provided
Creative Arrow Productions is a Jeddah, Saudi Arabia-based video production agency. Founded in 2015, the team provides Video Production and Media Planning & Buying.
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$1,000+$25 - $49 / hr10 - 49Chennai, India
Services provided
In Chennai, India, Sv International Technologies is a branding agency. The team focuses on Branding and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Parañaque, Philippines
Services provided
Founded in 2019, CULT: Marketing and Communications is a small Parañaque, Philippines-based Advertising company. Their team focuses on Advertising and Graphic Design.
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UndisclosedUndisclosed10 - 49Hyderabad, India
Services provided
Cangrowit is an Advertising company headquartered in Hyderabad, India and Hyderabad, India. Launched in 2020, the team provides Advertising and Digital Strategy.
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Undisclosed$25 - $49 / hr10 - 49Reading, England
Services provided
Instaconnect Digital Services is a Reading, England-based social media marketing company. They provide Social Media Marketing and Graphic Design.
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$1,000+$25 - $49 / hr10 - 49
Services provided
Headquartered in Pristina, Kosovo, Digipow is a branding agency. They specialize in Branding and Social Media Marketing and were founded in 2018.
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UndisclosedUndisclosed10 - 49Muscat, Oman
Services provided
Sira International LLC is an Advertising company. Their team is based in Muscat, Oman. The firm focuses on Advertising and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49Shanghai, China
Services provided
ISens is a branding agency established in 2009. The team offers Branding and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Maelaf specializes in website design and development, delivering professional and measurable services that significantly enhance client outcomes. Across their reviews, clients praise their exceptional communication, prompt project delivery, and the impactful results, including increased traffic and donor engagement. Maelaf consistently strives to exceed expectations, ensuring client satisfaction through effective project management and responsiveness.
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$1,000+< $25 / hr10 - 49Dhaka, Bangladesh
Services provided
Shop sign Bangladesh, a small Advertising company, is located in Dhaka, Bangladesh and Dhaka, Bangladesh. The team specializes in Advertising and Branding.
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$5,000+$25 - $49 / hr2 - 9Buenos Aires, Argentina
Services provided
AGEA is an Advertising company. The team is headquartered in Buenos Aires, Argentina, and their services include Advertising and Public Relations.
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$5,000+$100 - $149 / hr2 - 9Dallas, TX
Services provided
Rogue Marketing is a Digital Strategy company headquartered in Dallas, Texas. They provide Digital Strategy and Advertising and were launched in 2010.
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$5,000+$100 - $149 / hr2 - 9San Jose, CA
Services provided
HiveMind Studios is an Advertising company. Headquartered in San Jose, California, the team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
IBCnet is an Advertising company established in 1994. Their team specializes in Advertising and Branding.
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$10,000+$150 - $199 / hr2 - 9Exeter, England
Services provided
Advertising company Believe in is headquartered in Exeter, England and Mono, Canada. Founded in 1996, the team focuses on Advertising and Branding.
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$5,000+$150 - $199 / hr2 - 9Indianapolis, IN
Services provided
Established in 2011, Boldthink, a small branding firm, is headquartered in Indianapolis, Indiana. Their team specializes in Branding and Advertising.
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$25,000+$200 - $300 / hr2 - 9San Francisco, CA
Services provided
Teak is an Advertising company. The San Francisco, California-based company focuses on Advertising and Web Design.
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$10,000+$150 - $199 / hr2 - 9Thane, India
Services provided
Based in Thane, India, Impulse Digital is a small Advertising company. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr2 - 9Mirfield, England
Services provided
The Engine Room is an Advertising company. They were established in 2001, and their services include Advertising and Branding.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
38.2/40.020/20 Reviews10/10 Clients & Experience8.2/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.4/40.018.6/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32.4/40.016.6/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
70% Advertising30% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
30.8/40.015.6/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.7/40.019.2/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.4/40.016/20 Reviews10/10 Clients & Experience4.4/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
33.9/40.018.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.6/40.016/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$150 - $199 / hr50 - 249Addison, TX
Ability to deliver
32.9/40.017.8/20 Reviews9.4/10 Clients & Experience5.7/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
33.9/40.019/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
15% Advertising50% Marketing35% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.