Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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Undisclosed$50 - $99 / hr2 - 9Hove, England
Services provided
VIXXR is an e-commerce development company. They specialize in E-Commerce Development and Social Media Marketing and were launched in 2017.
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$1,000+$100 - $149 / hr2 - 9Las Vegas, NV
Services provided
Sigma 1 is a small Las Vegas, Nevada-based web design agency. The team focuses on Web Design and Search Engine Optimization.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$1,000+$50 - $99 / hr2 - 9Baton Rouge, LA
Services provided
LeadsPlaza is a small Sales Outsourcing company. Founded in 2017, the team provides Sales Outsourcing and Advertising.
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UndisclosedUndisclosed2 - 9Pescia, Italy
Services provided
Studio WebAlive is a social media marketing company. Their small team is in Pescia, Italy. Their team provides Social Media Marketing and Advertising.
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$1,000+$25 - $49 / hr2 - 9Corbin, KY
Services provided
The Holler Creative, a web design company, is located in Corbin, Kentucky. The team provides Web Design and Marketing Strategy.
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$10,000+$50 - $99 / hr2 - 9Firenze, Italy
Services provided
Diseo Agency is an Advertising company. Established in 2018, their team focuses on Advertising and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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Divinate Technologies is a web design company. The Bakersfield, California-based team provides Web Design and Search Engine Optimization.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$1,000+$100 - $149 / hr2 - 9
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Web design company Travi Agency focuses on Web Design and Advertising. They were launched in 2010.
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$1,000+$25 - $49 / hr50 - 249Rahim Yar Khan, Pakistan
Services provided
Located in Rahim Yar Khan, Pakistan, Brainstrome is a web development company. They specialize in Web Development and Web Design.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$1,000+$25 - $49 / hr10 - 49
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See all 1 projectsGrowthali offers a comprehensive range of services, including marketing, branding, and promotions, with a focus on enhancing brand identity and visibility. Reviews consistently highlight their innovative and creative approach, professionalism, and effective project management. Clients commend their ability to increase brand presence and engagement, making Growthali a valuable partner in achieving marketing objectives.
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$1,000+Undisclosed10 - 49
Services provided
See all 1 projectsIKIGAI PARTNERS is a performance-driven local growth agency specializing in Google Business Profile optimization, local SEO, and lead generation for service-based businesses across the U.S. and
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$10,000+$150 - $199 / hr10 - 49Boston, MA
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Video production agency Black Math is located in Boston, Massachusetts. Founded in 2012, the team focuses on Video Production and Media Planning & Buying.
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$10,000+$150 - $199 / hr10 - 49New York, NY
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The Field, a small Digital Strategy company, is based in New York, New York. Their services include Digital Strategy and Advertising.
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$10,000+$150 - $199 / hr10 - 49Vancouver, Canada
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Established in 1994, IRIX Design is a branding agency. The team offers Branding and Digital Strategy.
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$5,000+$50 - $99 / hr10 - 49Paris, France
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Founded in 2001, Supergazol is a Digital Strategy company. The small team focuses on Digital Strategy and UX/UI Design.
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$10,000+$150 - $199 / hr10 - 49Seattle, WA
Services provided
Heckler Associates is a branding agency located in Seattle, Washington. The team provides Branding and Advertising.
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$10,000+$150 - $199 / hr10 - 49Austin, TX
Services provided
White Hat Agency is an Advertising company. Based in Austin, Texas, the team provides Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49Buenos Aires, Argentina
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Headquartered in Buenos Aires, Argentina, Godixital is a small Digital Strategy company. Their services include Digital Strategy and Social Media Marketing.
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$10,000+$100 - $149 / hr10 - 49Miami, FL
Services provided
Small Advertising company Creative On Demand, is in Miami, Florida. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49St. Louis, MO
Services provided
Headquartered in St. Louis, Missouri, Stealth Creative is an Advertising company. Established in 2008, the team specializes in Advertising and Branding.
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$10,000+$100 - $149 / hr10 - 49Philadelphia, PA
Services provided
Launched in 1999, Material Holdings, LLC is a small Philadelphia, Pennsylvania-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Long Beach, CA
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Founded in 1993, RMD Group Inc is an Advertising company. Located in Long Beach, California and Union City, California, the team provides Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Birmingham, England
Services provided
Matrix is a Birmingham, England-based web design company. They focus on Web Design and Advertising and were established in 1991.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Mainframe is an Advertising company located in London, England and Manchester, England. They offer Advertising and Branding.
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$5,000+$50 - $99 / hr10 - 49Paris, France
Services provided
Agency Love, a small branding company, is based in Paris, France and New York, New York. Their services include Branding and Marketing Strategy.
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$10,000+$150 - $199 / hr10 - 49Macclesfield, England
Services provided
House Creative is a website development firm located in Macclesfield, England. The team focuses on Web Development and Advertising.
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$5,000+$100 - $149 / hr10 - 49Albuquerque, NM
Services provided
3 Advertising is an Advertising company. Based in Albuquerque, New Mexico, the firm was established in 2005. Their team provides Advertising and Web Design.
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$5,000+$100 - $149 / hr10 - 49Albuquerque, NM
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Advertising company Simply Design was established in 2007. The firm offers Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hr10 - 49Milwaukee, WI
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Jigsaw LLC is a small Milwaukee, Wisconsin-based Advertising company. Their services include Advertising and Media Planning & Buying.
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$5,000+$150 - $199 / hr10 - 49Canal Winchester, OH
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PPA Agency, an Advertising company, is headquartered in Canal Winchester, Ohio. Their services include Advertising and Web Design.
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$10,000+$150 - $199 / hr10 - 49Bournemouth, England
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Branding firm The Global Group is in Bournemouth, England. They specialize in Branding and Advertising and were launched in 1997.
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$10,000+$150 - $199 / hr10 - 49Leeds, England
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Bloom Agency is a branding firm. Established in 1999, the company is located in Leeds, England and Lydney, England. Their services include Branding and Search Engine Optimization.
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$5,000+$100 - $149 / hr10 - 49Needham, MA
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Mittcom, a media planning & buying company, was established in 2003. The team specializes in Media Planning & Buying and Content Marketing and is in Needham, Massachusetts.
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$10,000+$150 - $199 / hr10 - 49Leeds, England
Services provided
DS.Emotion is a small Advertising company established in 2011. Their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Beyoğlu, Türkiye
Services provided
IGOAİMALATHANE is an Advertising company founded in 2007. The small team focuses on Advertising and UX/UI Design.
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$10,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
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Capitola is an AR/VR development company. They provide AR/VR development and Advertising and were founded in 2014.
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$5,000+$100 - $149 / hr10 - 49Roma, Italy
Services provided
MADE IN GENESI is a Roma, Italy-based Advertising company. Their services include Advertising and Mobile App Development.
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$5,000+$150 - $199 / hr10 - 49Broadview Heights, OH
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Small Advertising company HMT Associates, Inc., is located in Broadview Heights, Ohio. Their services include Advertising and Branding.
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$5,000+$150 - $199 / hr10 - 49Minneapolis, MN
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MarketingLab, Inc. Is a Minneapolis, Minnesota-based social media marketing firm. They specialize in Social Media Marketing and Logo.
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$5,000+$100 - $149 / hr10 - 49Miraflores, Peru
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Advertising company Nativos Digitales was founded in 2010. The agency offers Advertising and UX/UI Design, and is small.
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$5,000+$100 - $149 / hr10 - 49Al Khobar, Saudi Arabia
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Daleel Advertising is an Advertising company. Established in 2008, the company is based in Al Khobar, Saudi Arabia. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Jeddah, Saudi Arabia
Services provided
In Jeddah, Saudi Arabia, MOCKUP is an Advertising company. Launched in 2014, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Ciudad de México, Mexico
Services provided
Evek & Asociados is an Advertising company. Their team is headquartered in Ciudad de México, Mexico. The agency focuses on Advertising and BI & big data consulting & SI.
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UndisclosedUndisclosed10 - 49Guadalajara, Mexico
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Know How Marketing Solutions, a public relations company, is in Guadalajara, Mexico. Their services include Public Relations and Advertising.
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UndisclosedUndisclosed10 - 49Melrose , Scotland
Services provided
Small graphic design agency Brand Satellite, is located in Melrose , Scotland. Their services include Graphic Design and Advertising.
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UndisclosedUndisclosed10 - 49Cardiff, Wales
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Celf Creative is an Advertising company. Their small team is based in Cardiff, Wales. Their services include Advertising and Branding.
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UndisclosedUndisclosed10 - 49Dublin 8, Ireland
Services provided
OWENS DDB is a small Advertising company. They offer Advertising and Branding and were established in 1961.
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UndisclosedUndisclosed10 - 49Los Angeles, CA
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BOOMBANG INC., a small Product Design company, is in Los Angeles, California. Their services include Product Design and Advertising.
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UndisclosedUndisclosed10 - 49Hiawatha, IA
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Advertising company North Forty was launched in 2003. Based in Hiawatha, Iowa, the team specializes in Advertising and Event Marketing.
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UndisclosedUndisclosed10 - 49Chicago, IL
Services provided
Marketing Partnerships International is a media planning & buying agency. Their small team of employees is in Chicago, Illinois. Their team offers Media Planning & Buying and Advertising.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
- Comprehensive project details
- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.