Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$1,000+< $25 / hr2 - 9Filderstadt, Germany
Services provided
Small Advertising company Rank Rockstars, is located in Filderstadt, Germany. The team offers Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9München, Germany
Services provided
Advertising company Imagemakers provides Advertising and UX/UI Design. They are in München, Germany.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$5,000+$100 - $149 / hr2 - 9Stuttgart, Germany
Services provided
Gabler Werbeagentur is an Advertising company. They are located in Stuttgart, Germany and have small team. Their services include Advertising and Graphic Design.
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$5,000+$100 - $149 / hr2 - 9Tel Aviv-Yafo, Israel
Services provided
Small software development company DataXad, is based in Tel Aviv-Yafo, Israel. The team specializes in Custom Software Development and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Bogotá, Colombia
Services provided
Movidagrafica Agencia de Marketing y Diseño is an Advertising company launched in 1995. The team offers Advertising and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Stuttgart, Germany
Services provided
Grüb & Martsch, an Advertising company, was founded in 2014. The team specializes in Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9Shibuya City, Japan
Services provided
JC Digital Consulting is a small Advertising company. They provide Advertising and Custom Software Development and were founded in 2014.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$100 - $149 / hr2 - 9Jeddah, Saudi Arabia
Services provided
Influence branding & design, a small branding firm, is located in Jeddah, Saudi Arabia. Their services include Branding and Advertising.
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$5,000+$100 - $149 / hr2 - 9Lima, Peru
Services provided
Brand Geeks is a branding firm. Launched in 2014, the firm is located in Lima, Peru. Their team offers Branding and Advertising.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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UndisclosedUndisclosed2 - 9Maracay, Venezuela
Services provided
Artica Media is an Advertising company. The small Maracay, Venezuela-based team provides Advertising and Branding. The company was launched in 2008.
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$10,000+$150 - $199 / hr2 - 9Bucaramanga, Colombia
Services provided
MD Marketing Digital is a small Bucaramanga, Colombia-based Advertising company. The team provides Advertising and Custom Software Development.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$5,000+$100 - $149 / hr2 - 9Belo Horizonte, Brazil
Services provided
Founded in 2006, Hollo Interact is an Advertising company. The team specializes in Advertising and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9
Services provided
BTM Digital is an Advertising company. Their small team is based in Caracas, Venezuela and specializes in Advertising and Digital Strategy. The agency was launched in 2005.
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UndisclosedUndisclosed2 - 9São Paulo, Brazil
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Kogut Boyband, an Advertising company, was launched in 2007. The agency provides Advertising and Branding, and is small.
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UndisclosedUndisclosed2 - 9São Paulo , Brazil
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Advertising company Pentágono Publicidade is headquartered in São Paulo , Brazil. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
Digital Strategy company delaossa.co offers Digital Strategy and Advertising. They are based in Medellín, Colombia.
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UndisclosedUndisclosed2 - 9Trujillo, Peru
Services provided
Trace - Advertising Agency is an Advertising company. Based in Trujillo, Peru, the company offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9جدة, Saudi Arabia
Services provided
Connect Communication is an Advertising company. In جدة, Saudi Arabia, their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Auckland, New Zealand
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Grand is an Auckland, New Zealand-based Advertising company. Launched in 2002, the team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9
Services provided
Xpertos Group is an Advertising company. The Panamá, Panama-based team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed2 - 9Panamá, Panama
Services provided
Quattro Medios Digitales is an Advertising company. The Panamá, Panama-based firm focuses on Advertising and Mobile App Development.
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UndisclosedUndisclosed2 - 9Erbil, Iraq
Services provided
Global East Software LLC is a Marketing Strategy company. They are located in Erbil, Iraq and have small team. Their team provides Marketing Strategy and Mobile & App Marketing.
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UndisclosedUndisclosed2 - 9Pergamino, Argentina
Services provided
PACK agencia is an Advertising company launched in 2010. The team offers Advertising and Branding and is in Pergamino, Argentina.
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UndisclosedUndisclosed2 - 9Dhaka, Bangladesh
Services provided
Small Advertising company E4 Event, is based in Dhaka, Bangladesh. The team offers Advertising and Branding.
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UndisclosedUndisclosed2 - 9Fujairah, United Arab Emirates
Services provided
Flash Group is an Advertising company launched in 2002. The agency specializes in Advertising and Graphic Design.
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UndisclosedUndisclosed2 - 9
Services provided
Coordinate Advertising & Marketing is a small Advertising company located in Abu Dhabi, United Arab Emirates. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Montevideo, Uruguay
Services provided
Based in Montevideo, Uruguay, Lussich Advertising is an Advertising company. They focus on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Guadalajara, Mexico
Services provided
Kernel Marketing Digital is an Advertising company. The company is located in Guadalajara, Mexico. Their services include Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Lion Blades Marketing and Advertising is an Advertising company. The team provides Advertising and Content Marketing, and the agency is in Dubai, United Arab Emirates.
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UndisclosedUndisclosed2 - 9
Services provided
Advertising company Conversión Marketing is based in Monterrey, Mexico. Established in 2014, the team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Shura Advertising is an Advertising company. They offer Advertising and Graphic Design and were launched in 2015.
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UndisclosedUndisclosed2 - 9Al Ain, United Arab Emirates
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Small Advertising company Mango Advertising, is in Al Ain, United Arab Emirates. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9
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Red Circle Advertising is a small Advertising company in Dubai, United Arab Emirates. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Erbil, Iraq
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Pencils Advertising Agency is an Advertising company established in 2012. Their team focuses on Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Amman, Jordan
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AL NOOL is an Advertising company. Their small team is in Amman, Jordan. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Abu Dhabi, United Arab Emirates
Services provided
Launched in 2014, Page 99 Advertising is an Advertising company. The company focuses on Advertising and Branding, and is small.
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UndisclosedUndisclosed2 - 9Panama City, Panama
Services provided
Established in 2010, Magmalatam, a small branding company, is located in Panama City, Panama. Their services include Branding and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9الدوحة, Qatar
Services provided
Krom Group is an Advertising company. The firm is based in الدوحة, Qatar. Their team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9Chiyoda City, Japan
Services provided
Peak 1 is a small Chiyoda City, Japan-based Marketing Strategy company. Their services include Marketing Strategy and Advertising.
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UndisclosedUndisclosed2 - 9الشارقة, United Arab Emirates
Services provided
Ad-all Advertising is a small الشارقة, United Arab Emirates-based Advertising company. The team provides Advertising and Email Marketing.
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UndisclosedUndisclosed2 - 9San José, Costa Rica
Services provided
Saborstudio is a Digital Strategy company. In San José, Costa Rica, the agency offers Digital Strategy and Advertising.
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UndisclosedUndisclosed2 - 9دبي, United Arab Emirates
Services provided
Maven Marketing and Events is an Event Marketing company. They are headquartered in دبي, United Arab Emirates. Their team offers Event Marketing and Public Relations.
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UndisclosedUndisclosed2 - 9
Services provided
Located in Dubai, United Arab Emirates, C&H Communications is a small Event Marketing company. The team focuses on Event Marketing and Public Relations.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
Services provided
Headquartered in Bogotá, Colombia, GCA FACTORY BRAND is an Advertising company. Their services include Advertising and Branding.
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UndisclosedUndisclosed2 - 9Bogotá, Colombia
Services provided
OIM Comunicación & Negocios is an Advertising company. In Bogotá, Colombia, the firm was established in 1998. Their team specializes in Advertising and Digital Strategy.
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UndisclosedUndisclosed2 - 9Nairobi, Kenya
Services provided
BluewebTechnologies is an Advertising company established in 2006. The small team offers Advertising and Search Engine Optimization.
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UndisclosedUndisclosed2 - 9Dubai, United Arab Emirates
Services provided
Headstart Advertising is an Advertising company established in 2006. The small team specializes in Advertising and Branding.
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UndisclosedUndisclosed2 - 9Lisboa, Portugal
Services provided
Based in Lisboa, Portugal, Blue Line is an Advertising company. They offer Advertising and Branding.
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UndisclosedUndisclosed2 - 9
Services provided
Doer Local is a Digital Strategy company launched in 2010. The firm specializes in Digital Strategy and Advertising.
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UndisclosedUndisclosed2 - 9Lviv, Ukraine
Services provided
Small Advertising company Capital-Media, is located in Lviv, Ukraine. Their services include Advertising and Public Relations.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
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We evaluate service providers using a structured methodology that combines:
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.