Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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UndisclosedUndisclosed10 - 49Montreal, Canada
Services provided
Agence Rinaldi, an Advertising company, is headquartered in Montreal, Canada. Their services include Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
LONDON Advertising is a London, England-based Advertising company. Launched in 2008, the team offers Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$10,000+$150 - $199 / hr10 - 49Nashville, TN
Services provided
Golden Spiral is a branding agency founded in 2011. The team offers Branding and Advertising.
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UndisclosedUndisclosed10 - 49München, Germany
Services provided
WHITE Communications GmbH is an Advertising company launched in 1991. The company focuses on Advertising and Marketing Strategy, and is small.
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$10,000+$150 - $199 / hr10 - 49Grand Rapids, MI
Services provided
Established in 1917, Stevens Advertising is an Advertising company. The team specializes in Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49Wayne, PA
Services provided
Backe is an Advertising company. Based in Wayne, Pennsylvania, the company was established in 1997. Their team offers Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49Scottsdale, AZ
Services provided
Advertising company FabCom is located in Scottsdale, Arizona. They offer Advertising and Branding.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$150 - $199 / hr10 - 49Chandler, AZ
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Commit Agency is an Advertising company. Their small team is located in Chandler, Arizona and specializes in Advertising and Branding. The agency was established in 1997.
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$10,000+$150 - $199 / hr10 - 49Bournemouth, England
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Advertising company Walker Agency is located in Bournemouth, England. Established in 1993, the team offers Advertising and Branding.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$5,000+$100 - $149 / hr10 - 49San Diego, CA
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Advanced Marketing Strategies is an Advertising company. Established in 1987, the team focuses on Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Ampthill, England
Services provided
Established in 2000, Bonfire Creative Intelligence is an Advertising company. The small team specializes in Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$10,000+$150 - $199 / hr10 - 49Manchester , England
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Launched in 1995, Fast Web Media is a small Advertising company headquartered in Manchester , England. Their team focuses on Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Glasgow , Scotland
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Advertising company The Zen Agency specializes in Advertising and Branding. They are headquartered in Glasgow , Scotland.
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$10,000+$150 - $199 / hr10 - 49Madrid, Spain
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September is an Advertising company. The Madrid, Spain-based firm was launched in 2013. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Milwaukee, WI
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Zizzo Group is an Advertising company. The company is in Milwaukee, Wisconsin. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Buffalo, NY
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Abbey Mecca & Company is an Advertising company founded in 1969. The firm focuses on Advertising and Branding, and is small.
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$5,000+$100 - $149 / hr10 - 49Louisville, KY
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Current360 is an Advertising company. Based in Louisville, Kentucky, the agency offers Advertising and Branding.
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$10,000+$150 - $199 / hr10 - 49Amsterdam, Netherlands
Services provided
RE-UP Agency is an Advertising company. Located in Amsterdam, Netherlands and London, England, their team focuses on Advertising and Branding.
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$5,000+$150 - $199 / hr10 - 49Costa Mesa, CA
Services provided
Marketing Strategy company Orange Label was launched in 1972. The firm focuses on Marketing Strategy and Advertising, and is small.
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$5,000+$50 - $99 / hr10 - 49Edinburgh, Scotland
Services provided
8 Million Stories is an Advertising company established in 2013. The small team focuses on Advertising and Content Marketing.
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$1,000+$50 - $99 / hr10 - 49Panama City Beach, FL
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Transformation Marketing is an Advertising company based in Panama City Beach, Florida. They focus on Advertising and Pay Per Click and were launched in 2002.
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UndisclosedUndisclosed10 - 49Charleston, SC
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Rawle Murdy Associates Inc is a media planning & buying company. Located in Charleston, South Carolina, the team specializes in Media Planning & Buying and Advertising.
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$5,000+$50 - $99 / hr10 - 49Amsterdam, Netherlands
Services provided
Whello online marketing is a small Advertising company located in Amsterdam, Netherlands. The team specializes in Advertising and Branding.
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$1,000+$25 - $49 / hr10 - 49Delhi, India
Services provided
Launched in 2010, D2S Technologies is a small Delhi, India-based branding agency. Their services include Branding and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Manchester, NH
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Based in Manchester, New Hampshire, EVR Advertising is a small Advertising company. The team specializes in Advertising and Branding.
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UndisclosedUndisclosed10 - 49Stuart, FL
Services provided
Headquartered in Stuart, Florida, Cotton & Company is an Advertising company. They provide Advertising and Market Research.
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$1,000+$50 - $99 / hr10 - 49Holladay, UT
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SLC Bookkeeping, a small Advertising company, is headquartered in Holladay, Utah. Their services include Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49San Luis Obispo, CA
Services provided
Verdin, an Advertising company, was established in 2003. The team focuses on Advertising and Branding.
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$1,000+Undisclosed10 - 49Palm Beach Gardens, FL
Services provided
Strategic Marketing - Palm Beach Gardens, Florida is an Advertising company. Established in 1992, the team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Singapore, Singapore
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Amazon-ASIN is an Advertising company launched in 2015. The team offers Advertising and Branding and is in Singapore, Singapore.
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UndisclosedUndisclosed10 - 49Glen Ridge, NJ
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Advertising company David Taylor Digital LLC was established in 2007. The team offers Advertising and Search Engine Optimization.
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$5,000+$150 - $199 / hr10 - 49Orlando, FL
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Gravitational Marketing is an Advertising company. They are located in Orlando, Florida and have small team. They provide Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Surat, India
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Launched in 2019, LeftWrite Digital is an Advertising company. Their team offers Advertising and Content Marketing.
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$1,000+< $25 / hr10 - 49
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Seo Services Land is an Advertising company founded in 2015. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed10 - 49Kolkata, India
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National Institute of Planning Management(NIPM) is an Advertising company. Founded in 2011, the firm focuses on Advertising and Digital Strategy.
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$1,000+$50 - $99 / hr10 - 49Lagos, Nigeria
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Kuvedigital is a social media marketing company. Founded in 2022, the team focuses on Social Media Marketing and Advertising. The firm is located in Lagos, Nigeria.
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$1,000+$25 - $49 / hr2 - 9L'viv, Ukraine
Services provided
Atlant Digital is an Advertising company. They are based in L'viv, Ukraine and have small team. They focus on Advertising and Pay Per Click.
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$1,000+< $25 / hr250 - 999Vijayawada, India
Services provided
Technofliers Digital it solutions is a web design agency. Their team is based in Vijayawada, India. The firm offers Web Design and Advertising.
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$1,000+$50 - $99 / hr10 - 49Rokocin, Poland
Services provided
See all 1 projectsScharmach Consulting offers services in logo design, company naming, online shop creation, and social media setup. Their clients praise their professional approach, clear communication, and transparency in cost and project details. Scharmach Consulting is noted for explaining complex concepts in a straightforward manner, fostering trust and collaboration with clients from project inception to completion.
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$10,000+$200 - $300 / hr2 - 9Chicago, IL
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Launched in 2000, Marketing Semiotics Inc. Is a small Advertising company in Chicago, Illinois. Their team offers Advertising and Branding.
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$1,000+$100 - $149 / hr10 - 49
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Advertising company The Racket Club was launched in 2022. The small team provides Advertising and Branding.
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$1,000+Undisclosed2 - 9Mumbai, India
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First Fiction Pictures, an Advertising company, was established in 2018. The agency specializes in Advertising and Broadcast Video, and is small.
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$100,000+$50 - $99 / hr10 - 49Dhaka, Bangladesh
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Small Advertising company Breezin, is located in Dhaka, Bangladesh. The team provides Advertising and Direct Marketing.
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$5,000+$50 - $99 / hr50 - 249
Services provided
See all 1 projectsiDigiverse.com provides branding and marketing solutions, with a focus on lead generation and awareness for its clients. The reviews highlight their effective project management, cost-effective services, and a notable increase in lead conversion rates by 45%. Clients appreciate iDigiverse.com's dedication and responsible approach, treating projects as their own and delivering timely, detailed progress updates.
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$5,000+$100 - $149 / hr2 - 9Reno, NV
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Established in 2014, Zero8 Studios | SEO & Web Design is a SEO agency. Their services include Search Engine Optimization and Web Development.
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$5,000+$100 - $149 / hr10 - 49Toronto, Canada
Services provided
MPP Marketing Group is a Marketing Strategy company. The Toronto, Canada-based team specializes in Marketing Strategy and Advertising.
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Undisclosed$200 - $300 / hr250 - 999Chicago, IL
Services provided
Established in 1995, Digital Kitchen is a branding company. Their services include Branding and Web Design.
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$50,000+$100 - $149 / hr250 - 999Chicago, IL
Services provided
Gyro, a web design company, was established in 1981. The agency specializes in Web Design and Digital Strategy.
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Undisclosed$50 - $99 / hr50 - 249
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Estudio Saccone is a branding firm launched in 1990. Their team specializes in Branding and Marketing Strategy.
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$1,000+Undisclosed10 - 49Abu Dhabi, United Arab Emirates
Services provided
Established in 2018, Retinor Advertisements Designing LLC is an Advertising company. Their team provides Advertising and Branding.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.