Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$5,000+$100 - $149 / hr250 - 999Tel Aviv-Yafo, Israel
Services provided
Advertising company Matomy was established in 2007. The midsize team provides Advertising and Media Planning & Buying.
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$5,000+$100 - $149 / hr250 - 999São Paulo, Brazil
Services provided
Located in São Paulo, Brazil, AlmapBBDO is an Advertising company. They specialize in Advertising and Marketing Strategy.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$5,000+$25 - $49 / hr50 - 249
Services provided
Di Paola, a midsize Advertising company, is based in Buenos Aires, Argentina. The team specializes in Advertising and Direct Marketing.
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$5,000+$100 - $149 / hr50 - 249
Services provided
Propeg is an Advertising company. In Barra, Brazil, the company was launched in 1965. Their services include Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr10 - 49San Isidro, Peru
Services provided
BARRIO Agencia is a San Isidro, Peru-based Advertising company. Their services include Advertising and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49Santiago de Surco, Peru
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Brandteam is an Advertising company. The team is in Santiago de Surco, Peru, and their services include Advertising and Marketing Strategy.
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$5,000+$100 - $149 / hr250 - 999Ipanema, Brazil
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FSB Comunicacao is a public relations agency. Their team is headquartered in Ipanema, Brazil. The company provides Public Relations and Advertising.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$5,000+$100 - $149 / hr50 - 249
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Midsize Advertising company F@N Communications, is headquartered in Shibuya, Tokyo, Japan. The team offers Advertising and E-Commerce Development.
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$5,000+$100 - $149 / hr50 - 249São Paulo, Brazil
Services provided
Nova/sb is an Advertising company. They are based in São Paulo, Brazil and have midsize team. They specialize in Advertising and Content Marketing.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$5,000+$100 - $149 / hr250 - 999Porto Alegre, Brazil
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Agencia Bistro, a midsize Advertising company, is in Porto Alegre, Brazil. Their services include Advertising and Graphic Design.
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$5,000+$100 - $149 / hr50 - 249Jeddah, Saudi Arabia
Services provided
High Glamour, an Advertising and branding agency, is in Jeddah, Saudi Arabia. Their services include Advertising and Branding.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$5,000+$100 - $149 / hr10 - 49São Paulo, Brazil
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Agencia Brocco is a small Advertising company founded in 2005. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr250 - 999São Paulo, Brazil
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Artplan, an Advertising company, is based in São Paulo, Brazil and Rio de Janeiro, Brazil. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hr250 - 999Tel Aviv-Yafo, Israel
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In Tel Aviv-Yafo, Israel, Webpals Group is a SEO agency. The team offers Search Engine Optimization and Advertising.
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$5,000+$100 - $149 / hr1,000 - 9,999Chiyoda City, Japan
Services provided
Cheetah Digital is an Advertising company. Their large team is in Chiyoda City, Japan. Their services include Advertising and Content Marketing.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
Services provided
Bretas Comunicação, an Advertising company, is in São Paulo, Brazil. Launched in 1992, the team offers Advertising and Marketing Strategy.
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UndisclosedUndisclosed50 - 249São Paulo, Brazil
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Heads Propaganda is an Advertising company. The team is based in São Paulo, Brazil, and their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249Taguig, Philippines
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Launched in 2008, AdSpark Inc., a midsize Advertising company, is located in Taguig, Philippines. Their team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Porto Alegre, Brazil
Services provided
E21 Agência de Multicomunicação is an Advertising company founded in 1984. The midsize team provides Advertising and Market Research.
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UndisclosedUndisclosed10 - 49São Paulo, Brazil
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Trammit Publicidade is an Advertising company. Based in São Paulo, Brazil, their team provides Advertising and Branding.
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UndisclosedUndisclosed50 - 249São Paulo, Brazil
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Established in 1992, Lew'Lara\TBWA is an Advertising company. Their team specializes in Advertising and Public Relations.
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UndisclosedUndisclosed10 - 49Caracas, Venezuela
Services provided
Karyn Publicidad is a Caracas, Venezuela-based Advertising company. Established in 1982, the team provides Advertising and Email Marketing.
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UndisclosedUndisclosed50 - 249Gávea, Brazil
Services provided
Branding agency Ana Couto is in Gávea, Brazil and São Paulo, Brazil. Established in 1993, the team provides Branding and Advertising.
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UndisclosedUndisclosed250 - 999Herzliya, Israel
Services provided
Mars Media Group is a Herzliya, Israel-based Advertising company. They offer Advertising and Email Marketing and were founded in 2005.
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$5,000+$100 - $149 / hr10 - 49Providencia, Chile
Services provided
In Providencia, Chile, Anepco Advertising Company is a small Advertising and Marketing Strategy company. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed50 - 249Jeddah, Saudi Arabia
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3points, an Advertising and branding agency, focuses on Advertising and Branding. The company is in Jeddah, Saudi Arabia and Riyadh, Saudi Arabia.
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UndisclosedUndisclosed10 - 49Riyadh, Saudi Arabia
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Genesis Middle East is an Advertising company. Their small team of employees is headquartered in Riyadh, Saudi Arabia. Their team specializes in Advertising and Branding.
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UndisclosedUndisclosed50 - 249جدة, Saudi Arabia
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Saudi Signs Media is an Advertising and branding company. Based in جدة, Saudi Arabia and Riyadh, Saudi Arabia, the team offers Advertising and Branding.
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UndisclosedUndisclosed10 - 49Panama City, Panama
Services provided
CM América Publicidad is an Advertising and Marketing Strategy company. They are in Panama City, Panama and have small team of experts. Their services include Advertising and Marketing Strategy.
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UndisclosedUndisclosed250 - 999Panamá, Panama
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Star Communications Holding is an Advertising company founded in 1975. The agency offers Advertising and Branding.
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UndisclosedUndisclosed250 - 999Panamá, Panama
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Discover the World is a Digital Strategy company. Their team is headquartered in Panamá, Panama. The firm provides Digital Strategy and Advertising.
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UndisclosedUndisclosed50 - 249Lisboa, Portugal
Services provided
YDigital Media is an Advertising company. Their midsize team of employees is located in Lisboa, Portugal. Their team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Tel Aviv-Yafo, Israel
Services provided
Songo Media is an Advertising company. The company is headquartered in Tel Aviv-Yafo, Israel. Their services include Advertising and Marketing Strategy.
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$1,000+$25 - $49 / hr1,000 - 9,999
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V4 Company, a large Digital Strategy company, is in Canoas, Brazil. The team specializes in Digital Strategy and Advertising.
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UndisclosedUndisclosed50 - 249Riyadh, Saudi Arabia
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Al khaleejiah is an Advertising and PR firm. They are in Riyadh, Saudi Arabia. Their team provides Advertising and Public Relations.
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UndisclosedUndisclosed10 - 49Gangnam-gu , South Korea
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Established in 2011, STONE is a small Gangnam-gu , South Korea-based Advertising and branding agency. Their services include Advertising and Branding.
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UndisclosedUndisclosed50 - 249Baghdad, Iraq
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Tree Ad S.A.L is an Advertising and Marketing Strategy company established in 1999. The team provides Advertising and Marketing Strategy.
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UndisclosedUndisclosed10 - 49Reykjavík, Iceland
Services provided
ENNEMM is a small Advertising company based in Reykjavík, Iceland. Their services include Advertising and Social Media Marketing.
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UndisclosedUndisclosed50 - 249ঢাকা, Bangladesh
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Asiatic Experiential Marketing Limited is an Advertising company. The team is located in ঢাকা, Bangladesh, and their services include Advertising and Branding.
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UndisclosedUndisclosed1,000 - 9,999Gangnam-gu, South Korea
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McCANN Korea, an Advertising company, was founded in 1902. The team provides Advertising and Media Planning & Buying.
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UndisclosedUndisclosed1,000 - 9,999Seosan-si, South Korea
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TBWA Korea is an Advertising company. The Seosan-si, South Korea-based firm was established in 1970. Their services include Advertising and Media Planning & Buying.
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UndisclosedUndisclosed10 - 49Riyadh, Saudi Arabia
Services provided
Headquartered in Riyadh, Saudi Arabia, Axis creative is a small Advertising and branding company. The team focuses on Advertising and Branding.
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$5,000+$50 - $99 / hr50 - 249Guang Zhou Shi, China
Services provided
Mobvista is a Guang Zhou Shi, China-based Advertising company. They offer Advertising and Mobile & App Marketing.
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UndisclosedUndisclosed50 - 249Farmington Hills, MI
Services provided
Located in Farmington Hills, Michigan, EWI Worldwide is a midsize Marketing Strategy company. The team offers Marketing Strategy and Advertising.
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UndisclosedUndisclosed10 - 49Nashville, TN
Services provided
Small Advertising and Marketing Strategy company G7 Entertainment, is in Nashville, Tennessee. The team focuses on Advertising and Marketing Strategy.
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$1,000+$50 - $99 / hr10 - 49Barranquilla, Colombia
Services provided
Ikonozu is a small branding firm established in 2006. Their services include Branding and Advertising.
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$5,000+$25 - $49 / hr1,000 - 9,999
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Advertising company Grupo Sancho provides Advertising and Branding. They are headquartered in Bogota, Colombia.
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UndisclosedUndisclosed10 - 49
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Based in , Promolinks International is a small Advertising company. Their services include Advertising and Search Engine Optimization.
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UndisclosedUndisclosed10 - 49Auckland, New Zealand
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Established in 2014, Rainger & Rolfe, a small Advertising and Marketing Strategy company, is located in Auckland, New Zealand. Their team specializes in Advertising and Marketing Strategy.
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$5,000+$25 - $49 / hr250 - 999
Services provided
Digital Strategy company Agência Africa was launched in 2002. The team offers Digital Strategy and Advertising.
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.