Top Public Relations Firms
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr10 - 49Orlando, FLServices provided
See all 10 projectsUproar by Moburst is a premier Public Relations firm specializing in Media Relations, Communications, and Corporate Communications. Across all reviews, 100% of clients highlight their responsiveness, strategic PR execution, and ability to deliver measurable outcomes, such as increased media coverage and brand awareness. Clients praise their professional service, with no notable areas for improvement mentioned.
$10,000+$150 - $199 / hr10 - 49New York, NYServices provided
See all 9 projectsChannel V Media is a premier public relations firm specializing in Corporate Communications, Media Relations, and Publicity. They are renowned for elevating brand reputation, increasing media coverage by up to 400%, particularly in high-value outlets, and securing over 100 articles annually for various clients. With a focus on strategic storytelling and consistent execution, 100% of reviews highlight their ability to exceed expectations, foster thought leadership, and create significant brand awareness globally.
$5,000+$100 - $149 / hr10 - 49St. Petersburg, FLServices provided
See all 310 projectsOtter Public Relations is a distinguished public relations firm specializing in media relations, brand reputation, and communications strategies. Reviews indicate a 100% satisfaction rate, emphasizing their efficient project management, high-quality content, and strategic media placements. Clients commend their seamless communication and the tangible impact on brand visibility and credibility. The company's commitment to aligning with client values further enhances its reputation as a premier publicity firm.
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$1,000+Undisclosed2 - 9ตำบล สำโรงเหนือ, Thailand
Services provided
Founded in 2021, ERA Thailand is a public relations company. The team provides Public Relations and Digital Strategy.
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$1,000+$150 - $199 / hr2 - 9Surfers Paradise, Australia
Services provided
Squirrel House is a public relations firm founded in 2010. The team offers Public Relations and Marketing Strategy.
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Featured
What are Featured Providers?
$5,000+$150 - $199 / hr50 - 249Chicago, ILServices provided
See all 21 projectsInterdependence is a distinguished PR and communications agency specializing in media relations, brand reputation, and public communications. Their reviews demonstrate a high level of client satisfaction, with around 90% of feedback highlighting their professionalism, strategic media outreach, and commitment to client success. Clients commend their ability to swiftly secure media coverage and foster partnerships, emphasizing their impact on brand visibility and thought leadership.
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZServices provided
See all 26 projects10 to 1 Public Relations is a comprehensive PR agency known for its expertise in media relations, corporate communications, and crisis management. The company consistently delivers high-quality results, with 100% of reviews highlighting their timely and effective communication. Clients frequently praise their ability to improve brand reputation and media coverage, with 80% noting significant increases in recognition and media placements.
$10,000+$150 - $199 / hr10 - 49Lewisville, TXServices provided
See all 48 projectsIdea Grove is a distinguished public relations firm specializing in media relations, corporate communications, and brand reputation enhancement. The reviews reveal a consistent pattern of satisfaction, with 100% of clients praising their professionalism, timely delivery, and collaborative approach. Approximately 75% of reviewers highlight the firm's effective integration of PR and SEO strategies, while others commend their innovative thought leadership campaigns and strong media relationships.
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$1,000+< $25 / hr2 - 9Wallsend, Australia
Services provided
Telehealth Doctor is a public relations company. Their team is located in Wallsend, Australia. The firm provides Public Relations and Business Consulting.
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$5,000+$100 - $149 / hr2 - 9Kwun Tong, Hong Kong
Services provided
PR firm Eight Public Relations was launched in 2021. The team provides Public Relations and Content Marketing.
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UndisclosedUndisclosed2 - 9Chandigarh, India
Services provided
On2en is a public relations agency. Launched in 2019, the team focuses on Public Relations and Media Planning & Buying.
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UndisclosedUndisclosed50 - 249Springdale, AR
Services provided
The Mullikin Agency is an Advertising company established in 1994. The team offers Advertising and Media Planning & Buying.
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UndisclosedUndisclosedFreelancerBurlington, VT
Services provided
Miller Clearly is a public relations company established in 2011. The small team offers Public Relations and Event Management.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr10 - 49İstanbul, TürkiyeServices provided
See all 4 projectsWalther Kranz is a Public Relations agency specializing in media relations, corporate communications, and brand reputation for tech, Web3, gaming, and fintech industries. Across reviews, 100% of clients praised their strategic thinking and effective execution, with 20% highlighting their adeptness at using influencer networks to enhance media coverage. Clients consistently report impressive outcomes, noting their exceptional project management and cross-cultural team advantage.
$10,000+$300+ / hr2 - 9Austin, TXServices provided
See all 15 projectsDISRUPT PR is a dynamic Public Relations firm specializing in Media Relations, Public Communications, and Brand Reputation enhancement. The company consistently receives positive feedback, with 100% of reviews highlighting their strategic communication skills and timely project delivery. Clients commend their ability to secure significant media coverage and their professional, responsive approach to project management.
$10,000+$150 - $199 / hr10 - 49Newport Beach, CAServices provided
See all 5 projectsGateway Group is a distinguished PR and Public Affairs firm specializing in Investor Relations, Media Relations, and Corporate Communications. With unanimous positive feedback, clients commend their strategic execution and consistent delivery of valuable media coverage. They have a strong track record in enhancing brand reputation and investor confidence, with 100% of reviewers praising their reliability, responsiveness, and alignment with client values.
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$1,000+$100 - $149 / hrFreelancerNew York, NY
Services provided
Mediator PR is a New York, New York-based public relations agency. They offer Public Relations and Event Management and were launched in 2017.
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$5,000+$150 - $199 / hr10 - 49New York, NY
Services provided
NOISE, an Advertising company, focus on Advertising and Branding. They were established in 2017.
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Featured
What are Featured Providers?
$5,000+$100 - $149 / hr10 - 49Amsterdam, NetherlandsServices provided
See all 18 projectsPRLab is a distinguished public relations firm renowned for its expertise in media relations, public communications, and brand reputation enhancement. With a 100% positive feedback rate, clients commend their strategic creativity, responsiveness, and professionalism. Approximately 80% of reviewers highlight their outstanding ability to align with company values and deliver within budget, while 60% appreciate their effectiveness in increasing media coverage and brand awareness.
$5,000+$100 - $149 / hr10 - 49Leeds, EnglandServices provided
See all 18 projectsProhibition is a comprehensive PR agency offering services in media relations, public communications, and brand reputation management. With an impressive track record, 100% of reviews commend Prohibition's effective communication and project management skills. Clients highlight their innovative strategies and extensive media coverage, with one review noting 57 pieces of press coverage reaching over 120 million people. The agency is praised for its proactive approach and ability to meet deadlines consistently.
$1,000+$300+ / hr10 - 49Agios Athanasios, CyprusServices provided
See all 57 projectsOBA PR is a comprehensive public relations firm specializing in media relations, corporate communications, and brand reputation enhancement. Feedback from their clients is overwhelmingly positive, with 100% expressing satisfaction, particularly praising their adaptability, strategic clarity, and excellent project management. Over 90% of reviewers highlighted their successful media coverage and ability to secure placements in top-tier publications.
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$1,000+$200 - $300 / hr50 - 249
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In Randburg, South Africa, Twelve Marketing Inc. Is a midsize public relations company. Their services include Public Relations and Digital Strategy.
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$1,000+$25 - $49 / hr250 - 999
Services provided
DRW Communications is a Business Consulting company. Founded in 2010, the firm offers Business Consulting and Public Relations.
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$5,000+< $25 / hr10 - 49New Delhi, India
Services provided
Established in 2021, Heylin Spark, a small social media marketing agency, is based in New Delhi, India and Jaipur, India. Their services include Social Media Marketing and Public Relations.
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$10,000+$100 - $149 / hr250 - 999London, England
Services provided
Mischief PR is a social media marketing company. They were founded in 2006, and their services include Social Media Marketing and Digital Strategy.
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$5,000+$100 - $149 / hr250 - 999Milwaukee, WI
Services provided
Bader Rutter is a Milwaukee, Wisconsin-based Advertising company. They provide Advertising and Market Research.
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$5,000+$100 - $149 / hr50 - 249Brisbane City, Australia
Services provided
Phillips Group is a PR firm. They are in Brisbane City, Australia. Their team focuses on Public Relations and Branding.
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$10,000+$200 - $300 / hrFreelancerJacksonville, FL
Services provided
Founded in 2012, Coppola Public Relations is a public relations firm. The small team focuses on Public Relations and Business Consulting.
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$1,000+$100 - $149 / hr10 - 49Cincinnati, OH
Services provided
See all 1 projectsMyStory Public Relations offers comprehensive PR services, including Media Relations and Corporate Communications. Clients consistently praise their dedication, excellent media connections, and effective communication strategies. The agency's ability to guarantee media placements and their impressive project management style are recurrent themes in the feedback.
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$10,000+$100 - $149 / hr10 - 49Coral Gables, FL
Services provided
Rbb Communications is a public relations firm. Based in Coral Gables, Florida and Fort Lauderdale, Florida, the agency offers Public Relations and Advertising.
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$1,000+< $25 / hr250 - 999Shenzhen Shi, China
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Sootoo Network is an Advertising company. In Shenzhen Shi, China, the firm offers Advertising and Marketing Strategy.
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$5,000+$150 - $199 / hr10 - 49Woodbury, MN
Services provided
Clarion Public Relations is a Woodbury, Minnesota-based PR agency. Their services include Public Relations and Social Media Marketing.
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$1,000+$50 - $99 / hr10 - 49London, England
Services provided
Public relations agency Fashion Politique PR&Media was launched in 2012. The team specializes in Public Relations and Event Marketing and is headquartered in London, England.
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$5,000+$100 - $149 / hr10 - 49Mooresville, NC
Services provided
Avista PR and Marketing is a PR firm. They are in Mooresville, North Carolina. Their team specializes in Public Relations and Marketing Strategy.
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$1,000+$50 - $99 / hr10 - 49L'viv, Ukraine
Services provided
Small public relations firm ddd agency, is in L'viv, Ukraine. The team provides Public Relations and Marketing Strategy.
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$1,000+< $25 / hr10 - 49Lahore, Pakistan
Services provided
Branding firm Shahruh Technologies (Private) Limited was established in 2017. Located in Lahore, Pakistan and Lahore, Pakistan, the team focuses on Branding and Public Relations.
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UndisclosedUndisclosed2 - 9Cleveland, OH
Services provided
See all 2 projectsFACTEUR PR offers services in Public Relations, Media Relations, and Corporate Communications. Reviews highlight their expertise in crafting tailored PR campaigns, resulting in significant boosts in brand visibility and media presence. Clients commend their proactive approach, strategic media relations, and dedication to delivering measurable outcomes, while also noting the need for more detailed progress reports.
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$1,000+$50 - $99 / hr10 - 49Noida, India
Services provided
See all 1 projectsThunder Brand Solutions offers services in Branding, Performance Marketing, and Digital PR, with a focus on Media Relations and Communications. Their reviews highlight exceptional attention to detail, professionalism, and a personalized approach. Clients commend their swift, creative efforts in shaping brand identity and their effective storytelling structure in Digital PR initiatives.
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$10,000+Undisclosed1,000 - 9,999Washington, DC
Services provided
APCO Worldwide is a large Business Consulting company. Established in 1984, the team provides Business Consulting and Public Relations.
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$1,000+$200 - $300 / hr2 - 9Surfside, FL
Services provided
Slayer Public Relations is a PR company established in 2023. Their services include Public Relations and Branding.
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Undisclosed$50 - $99 / hr2 - 9
Services provided
Established in 2018, Honest Communications, a small public relations agency, is located in England and England. Their team offers Public Relations and Social Media Marketing.
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$10,000+$100 - $149 / hr10 - 49New York, NY
Services provided
See all 1 projectsBliss Integrated offers PR and corporate communications services, focusing on media relations and demand generation. Reviews indicate that while they succeeded in generating some PR buzz and connecting clients with B2B influencers, the workflow was often ineffective, with concerns about workplace dynamics and understanding of client business nuances.
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$250,000+$25 - $49 / hr250 - 999Sandton, South Africa
Services provided
See all 1 projects011 digital offers mobile app development, UI/UX design, and app optimization services. Their clients commend the company for delivering high-quality work and exceeding expectations, particularly in terms of UI/UX and app performance. Notably, 011 digital's project management and communication tools facilitate smooth collaboration, although they are highly selective about the projects they undertake.
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$25,000+$100 - $149 / hr50 - 249Karachi, Pakistan
Services provided
Launched in 2009, Syntax Communications is a midsize PR company based in Karachi, Pakistan and Rawalpindi/Islamabad, Pakistan. Their team focuses on Public Relations and Media Planning & Buying.
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$25,000+$50 - $99 / hr10 - 49Shanghai, China
Services provided
Brandigo China is a Content Marketing company. They are located in Shanghai, China, and their services include Content Marketing and Branding.
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$10,000+Undisclosed50 - 249Sheffield, England
Services provided
Rise at Seven is a SEO services firm. Their midsize team of employees is headquartered in Sheffield, England and London, England. Their team focuses on Search Engine Optimization and Public
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$5,000+$200 - $300 / hr2 - 9Singapore, Singapore
Services provided
Bask Communications Pte. Ltd. Is a small Singapore, Singapore-based PR agency. Their services include Public Relations and Content Marketing.
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$5,000+$200 - $300 / hr2 - 9Minato City, Japan
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Parthenon Japan is a small PR company headquartered in Minato City, Japan. The team offers Public Relations and Content Marketing.
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$5,000+$100 - $149 / hr10 - 49Ho Chi Minh City, Vietnam
Services provided
Public relations firm Ivy+Partners was founded in 2021. The team focuses on Public Relations and Social Media Marketing and is in Ho Chi Minh City, Vietnam.
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UndisclosedUndisclosed2 - 9Phoenix, AZ
Services provided
HMA Public Relations is a public relations agency headquartered in Phoenix, Arizona. They specialize in Public Relations and Event Marketing.
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UndisclosedUndisclosed2 - 9Santa Fe, NM
Services provided
Public relations company The METTA Agency focuses on Public Relations and Marketing Strategy. They were founded in 2016.
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$1,000+$50 - $99 / hr2 - 9Santo Domingo, Costa Rica
Services provided
PR agency Leer Consultores was founded in 2008. In Santo Domingo, Costa Rica and Panamá, Panama, the team focuses on Public Relations and Event Marketing.
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$1,000+$25 - $49 / hr10 - 49Mumbai, India
Services provided
See all 2 projectsThat PR Firm offers comprehensive services in influencer marketing and public relations, assisting clients in reaching desired milestones on schedule and within budget. Reviews highlight their exceptional project management, high responsiveness, and alignment with client values, affirming their reputation for providing good value and quality service in the PR industry.
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$10,000+$150 - $199 / hr10 - 49Los Angeles, CA
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Branding firm Sagon-Phior is in Los Angeles, California. Launched in 1987, the team provides Branding and Public Relations.
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Undisclosed$200 - $300 / hr2 - 9Simcoe, Canada
Services provided
The Top Floor Public Relations is a PR firm established in 2004. Their team provides Public Relations and Content Marketing.
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$10,000+$100 - $149 / hr2 - 9Deerfield Beach, FL
Services provided
Branding agency and PR firm TransMedia Group was established in 1981. The team offers Branding and Public Relations.
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$5,000+$200 - $300 / hr2 - 9Marblehead, MA
Services provided
Located in Marblehead, Massachusetts, Birnbach Communications is a Content Marketing company. Their services include Content Marketing and Public Relations.
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$1,000+$150 - $199 / hr10 - 49Dallas, TX
Services provided
Real News Public Relations is a public relations agency. Their team is located in Dallas, Texas and Austin, Texas and focuses on Public Relations and Content Marketing.
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$10,000+Undisclosed50 - 249New York, NY
Services provided
Vested is a PR agency. Established in 2015, the team specializes in Public Relations and Marketing Strategy. The company is located in New York, New York and London, England.
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$5,000+Undisclosed2 - 9London, England
Services provided
Hyperstarter is a public relations firm. They were founded in 2016 and offer Public Relations and Market Research.
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UndisclosedUndisclosed250 - 999Nairobi, Kenya
Services provided
PMS Group is an Advertising company located in Nairobi, Kenya. The team focuses on Advertising and Branding.
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UndisclosedUndisclosed50 - 249Madhapur, India
Services provided
PR agency SpotlessGo is in Madhapur, India. They specialize in Public Relations and Customer Service Outsourcing and were established in 2010.
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At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
- Portfolio examples and industry recognition
This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
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Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Public Relations Agencies
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$5,000+$100 - $149 / hr10 - 49St. Petersburg, FL
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
100% Public Relations -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
40% Public Relations60% Other -
$10,000+$150 - $199 / hr10 - 49Lewisville, TX
Ability to deliver
34.3/40.018.8/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
70% Public Relations30% Other -
$1,000+$100 - $149 / hr50 - 249Sarasota, FL
Ability to deliver
33.9/40.017.4/20 Reviews10/10 Clients & Experience6.5/10 Market PresenceService focus
65% Public Relations35% Other -
$5,000+$150 - $199 / hr10 - 49Scottsdale, AZ
Ability to deliver
33.6/40.017.6/20 Reviews9.7/10 Clients & Experience6.3/10 Market PresenceService focus
80% Public Relations20% Other -
$5,000+$100 - $149 / hr10 - 49Amsterdam, Netherlands
Ability to deliver
33.3/40.017/20 Reviews10/10 Clients & Experience6.3/10 Market PresenceService focus
100% Public Relations -
$1,000+$300+ / hr10 - 49Agios Athanasios, Cyprus
Ability to deliver
33.3/40.018.6/20 Reviews9.3/10 Clients & Experience5.3/10 Market PresenceService focus
80% Public Relations20% Other -
$5,000+$100 - $149 / hr2 - 9Calgary, Canada
Ability to deliver
33/40.018/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Public Relations -
$10,000+$300+ / hr2 - 9Toronto, Canada
Ability to deliver
32.9/40.017/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr10 - 49Los Angeles, CA
Ability to deliver
32.8/40.017.6/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Public Relations40% Other -
$5,000+Undisclosed2 - 9Uster, Switzerland
Ability to deliver
32.4/40.017.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
100% Public Relations -
$10,000+$100 - $149 / hr250 - 999New York, NY
Ability to deliver
32.3/40.018.2/20 Reviews8.1/10 Clients & Experience6.1/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
32.1/40.017/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
60% Public Relations40% Other -
$1,000+$100 - $149 / hr10 - 49Philadelphia, PA
Ability to deliver
32/40.017/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr2 - 9London, England
Ability to deliver
31.9/40.017/20 Reviews9.4/10 Clients & Experience5.5/10 Market PresenceService focus
100% Public Relations -
$5,000+$150 - $199 / hr2 - 9Vancouver, Canada
Ability to deliver
31.6/40.017.2/20 Reviews9.4/10 Clients & Experience5/10 Market PresenceService focus
90% Public Relations10% Other -
$10,000+$100 - $149 / hr10 - 49Toronto, Canada
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49Darlinghurst, Australia
Ability to deliver
31.3/40.017.2/20 Reviews9.1/10 Clients & Experience5/10 Market PresenceService focus
100% Public Relations -
Undisclosed$200 - $300 / hr10 - 49Spring Hill, Australia
Ability to deliver
31.3/40.016.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
65% Public Relations35% Other -
$10,000+Undisclosed10 - 49Houston, TX
Ability to deliver
32/40.016.6/20 Reviews9.8/10 Clients & Experience5.6/10 Market PresenceService focus
55% Public Relations45% Other -
$10,000+Undisclosed10 - 49Fort Lauderdale, FL
Ability to deliver
31.2/40.016.4/20 Reviews9.2/10 Clients & Experience5.6/10 Market PresenceService focus
70% Public Relations30% Other -
$10,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
30.8/40.016.6/20 Reviews9.1/10 Clients & Experience5.2/10 Market PresenceService focus
60% Public Relations40% Other -
$10,000+$150 - $199 / hr50 - 249Reading , England
Ability to deliver
30.7/40.017.2/20 Reviews9.2/10 Clients & Experience4.3/10 Market PresenceService focus
50% Public Relations50% Other -
$10,000+$150 - $199 / hr10 - 49Boston, MA
Ability to deliver
30.7/40.016.2/20 Reviews8.8/10 Clients & Experience5.7/10 Market PresenceService focus
100% Public Relations -
$5,000+$200 - $300 / hr10 - 49Brea, CA
Ability to deliver
30.5/40.016.4/20 Reviews9.1/10 Clients & Experience5.1/10 Market PresenceService focus
65% Public Relations35% Other -
$50,000+Undisclosed2 - 9New York, NY
Ability to deliver
30.5/40.016.2/20 Reviews9.1/10 Clients & Experience5.2/10 Market PresenceService focus
100% Public Relations -
$10,000+$150 - $199 / hr10 - 49Boulder, CO
Ability to deliver
30.4/40.016.6/20 Reviews8.1/10 Clients & Experience5.7/10 Market PresenceService focus
75% Public Relations25% Other -
$10,000+$200 - $300 / hr10 - 49
Ability to deliver
32.8/40.017.8/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
45% Public Relations55% Other -
$1,000+< $25 / hr50 - 249
Ability to deliver
30.2/40.019.8/20 Reviews5.3/10 Clients & Experience5.2/10 Market PresenceService focus
90% Public Relations10% Other -
$1,000+$150 - $199 / hr10 - 49San Francisco, CA
Ability to deliver
30.2/40.016.2/20 Reviews8.9/10 Clients & Experience5.1/10 Market PresenceService focus
60% Public Relations40% Other
Latest Public Relations Articles
See all articles
Digital PR vs. AI Tactics: What Actually Drives Marketing Results
Here's how to know which one your brand needs right now and how to make both work together.
Public Relations Agency FAQs
Make sure you understand the full scope of services PR agencies offer before choosing the right one for you. The cost, specialization, and KPIs delivered against will depend on your needs but also the type of agency you select. Confirm you're making the best choice with our FAQs and top tips for hiring a PR agency.
Clutch recognizes agencies skilled in media outreach, crisis communications, and reputation management twice a year based on a proprietary methodology. The top PR firms for Fall 2025 include:
Popular PR KPIs include:
- Media Coverage – Number and quality of earned media placements
- Audience Reach – How many people saw your PR content
- Sentiment Analysis – Positive, neutral, or negative tone in coverage
- Social Media Engagement – Likes, shares, comments, and mentions
- Website Traffic & Conversions – Increase in visitors or leads following PR efforts
- Crisis Response Time – Speed and effectiveness of brand communication during issues
A PR agency (public relations agency) helps businesses manage their public image and communications strategy. It builds brand credibility through media relations, press releases, events, and crisis communications—ensuring a strong, positive reputation across digital and traditional channels.
A publicist typically focuses on individual clients or one-off publicity efforts—mainly gaining press coverage and managing appearances.
A PR agency offers broader, strategic services, including brand positioning, crisis management, stakeholder communications, and integrated media planning.
Most PR agencies provide a mix of strategic and tactical services, including:
- Media Relations – Securing press coverage and building relationships with journalists
- Crisis Communication – Managing brand reputation during challenges or negative press
- Social Media PR – Guiding brand perception through social platforms
- Content Creation – Writing press releases, blog posts, thought leadership articles
- Event Planning – Coordinating press events, product launches, and conferences
- Influencer & Thought Leadership PR – Building credibility through industry leaders
- Reputation Management – Monitoring public sentiment and enhancing brand image
- Internal Communications – Aligning messaging for employees and stakeholders
Hiring a public relations agency helps elevate your brand’s reputation and visibility. A PR agency can:
- Increase media exposure and brand awareness
- Manage crises and prevent reputational damage
- Strengthen relationships with media and influencers
- Engage audiences with compelling storytelling
- Position your brand as a trusted industry leader
- Support investor relations and stakeholder trust
PR agencies vary in size, specialization, and service style:
- Boutique PR Agencies – Small, personalized firms focused on niche markets
- Enterprise PR Agencies – Large agencies with global media networks and full-service capabilities
- Industry-Specific PR Agencies – Focused on verticals like tech, healthcare, fashion, or finance
- Traditional PR Agencies – Specializing in legacy media like newspapers, TV, and radio
- Digital PR Agencies – Emphasizing online visibility, SEO, influencer partnerships, and content strategy
PR agency pricing depends on agency size, experience, and campaign scope. Most PR projects on Clutch cost between $10,000 - $49,999. Pricing may also vary based on location, deliverables, and retainer vs. project-based models.
To find the right PR partner:
- Define Your Goals – Identify if you need crisis management, media outreach, or brand positioning
- Set a Budget – Know what you're comfortable investing monthly or per campaign
- Research Agencies – Look for relevant industry experience and successful case studies
- Check Reviews – Read client testimonials and agency performance insights
- Evaluate Services – Ensure they offer the full range of PR services your brand requires
- Meet the Team – Assess cultural fit, expertise, and communication style