Brave New

BACKGROUND

Please describe your company and your position there.

I'm a consumer marketing manager. I work for global, pharmaceutical company in a Vision Care business unit.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Brave New, and what were your goals?

This year we decided to focus more on the valuable content for our contact lenses and lens care solutions users. It is specific category, because consumers have to be well educated about the products, aware of the health of the eyes and obey safety rules of wearing lenses. All of the knowledge has to be available for them in a attractive manner.

We hired Brave New to create and develop a new, user-friendly website and embedded it on current loyalty program website. Priorities were to organize content in a well-ordered way, provide availability of SEO tools, prepare website for implementation of further functionalities as newsletter, just by adding firewires.

We were decided to work on Wordpress solutions. The major challenge was how to find a balance between a conversion of the traffic to program and product websites as well as to impart a knowledge.

SOLUTION

How did you select Brave New and what were the deciding factors?

Brave New was invited to a three parties tender. The team was recommended by a friend and business owner, for whom they work.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Workflow started from the briefing meeting. The Brave New team was very inquisitive at that stage, in pursuance to deliver good tailor-made offer. Due to this attitude they got some extra points in a tender. On the base of a detailed bid they were ready to prepare wireframes. We propose just a few amendments.

In the next step we got mockups of the website. It allowed us to settle the graphic design idea. Than the programming phase started. Needed modifiactions were implemented promptly. Product was tasted on diverse operational systems and devices. After transfer of final files we were provided with video tutorial about elementary CMS maintenance of the website.

How many people from the vendor's team worked with you, and what were their positions?

Project manager took care of us during the whole project. In the back office worked webdesigner, two webdevelopers and tester.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching a blog website we observed 5 times higher traffic on the loyalty website, which definitely exceeded the expectations.

Describe their project management style, including communication tools and timelines.

During the process we communicated via e-mails and all project materials as actual schedule and wirefires, mockups were available all time on Dropbox. Project manager answered very quickly and updated us proactively, so we were never let without a current status.

What did you find most impressive or unique about this company?

We were impressed with their expertise which they shared with us during the project on its every stage. Prompt responses, due to which we were thoroughly updated. Quickly implemented amendments. Extra video tutorials.

Are there any areas for improvement or something they could have done differently?

I would recommend to introduce a new service - editing correction of provided by client content. Corrections on existing website by the client take a lot of time and impose some workload on both sides.

BACKGROUND

Please describe your company and your position there.

I’m the owner of a law company. We deliver legal advices, courses and legal documents templates for entrepreneurs.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Brave New, and what were your goals?

When we ask for help BraveNew, we were at the beginning of our business journey. The main idea of our company was to deliver courses, services and legal advices for entrepreneurs via Internet. To realise this idea we ask BraveNew to provide website which join tree main services: online shop, online course platform and classical blog.

SOLUTION

How did you select Brave New and what were the deciding factors?

I met the CEO of BraveNew almost 10 years before the project starts (we were members of the same students international organization). I knew that he is a great leader and project manager.

Before I decided to start my own law company I invited BraveNew to cooperation in my previous company (I was a project leader that time).

They did there magnificent work for this company. After I left full-time job I wanted to realise my own business project with them. I knew that there are not cheap company but I was expecting outstanding results and I get even more than I expect!

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

The project was divided into 6 stages (milestones)

1. Initial contact. We started off with a business requirements document and had a few iterations of Q&A to refine and clarify requirements.
2. Planning After that I got from BraveNew a propositions project schedule (gant matrices). When we agreed the scope of work and timeline we started to work on project.
3. Content Our team were working simultaneously with BraveNew (we delivered content – for example copywriting).
4. Design Web designers developed a landing page for the website, as well as an inner web page to demonstrate near-precise colour, font-sizes and precise placement of all the navigation and content elements. After that we had the opportunity to provide feedback or request changes. Then designer trwała współpraca continues the process of fine tuning the design until he got our approval.
5. Development In this phase, designers created a demo installation, so that we could view and interact with the web pages as they are being developed.
6. Launch In this phase, BraveNew’s designers run through a final set of tests to be sure that everything is functional. As soon as the site has been tested, reviewed and approved by us we launched the website for the viewing public. The project is now still on going. We decided to start permanent cooperation which allows us to develop the website and implement new ideas.

How many people from the vendor's team worked with you, and what were their positions?

CEO of the BraveNew was our main point of contact throughout the process. There were also 1 full stack developer and a designer working behind the scenes.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching our site we got a lot of positive feedback from friends and clients. After 6 months of website launching, it is profitable and deliver all planed functionalities. It’s one of the best investment in my life. I’m totally proud of this website.

Describe their project management style, including communication tools and timelines.

They provided clear communication and they were results-oriented. We used mainly e-mail communication as well as tele and videoconferences with team members.

What did you find most impressive or unique about this company?

Brave New gave us individual YouTube movie guides which explains how to operate the whole website. It was very helpful at the beginning, because I had never worked with WordPress before. Finally, we got a professional and beautiful website which is easy to manage. It gives me right now more than 50 clients every month and the number it’s still rising.

Are there any areas for improvement or something they could have done differently?

The project could be finished a 2-3 weeks earlier but I am aware that our team had delay in delivering content. Anyway a short delay doesn’t effect the company. The final results is great!

BACKGROUND

Please describe your company and your position there.

I'm the Head of Marketing in a B2B company that offers an HR SaaS platform for large enterprise companies. The platform helps HR/L&D departments manage all employee development processes across the organization. I'm responsible for managing all marketing projects and campaigns for the product and the brand.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Brave New?

We've hired Brave New to support us in our comprehensive rebranding project related to our website. The website of our main product needed to be updated in terms of messaging, looks, and the technology behind it. They were to create the site based on the UI designed delivered by the design agency and the guidelines from us, the marketing team.

What were your goals for this project?

What we have expected from Brave New is a website that can be easily managed by our in-house marketing team. Since we're often running tests and do modifications, we wanted to have a certain level of control over the content and particular section. We also wanted our website to be fast, mobile-friendly, and SEO-friendly. We put a lot of focus on the design, we wanted our website to look neat and sharp and to follow the design guidelines very carefully.

SOLUTION

How did you select this vendor?

They were recommended to us by the design agency we collaborated with on the project. We have picked the design agency first and then started looking for the software agency that would understand our priorities and has a portfolio of similar projects. Yet another recommendation came from a colleague who had an opportunity to work with Brave New in his previous company. We do appreciate good recommendations, so we picked Brave New.

Describe the project and the services they provided in detail.

They developed, configured, and launched a brand new Wordpress website based on the UI design delivered by the design agency. We planned the sprints and release dates for particular parts of the project as it was pretty extensive: there were about 50 pages to be developed and released. Improvements were made after each release. I was in permanent contact with the assigned developer (Robert), who received instructions on how particular elements should work and what level of flexibility we're expecting. In the end, he produced for us pre-recorded materials and instructions that included essential knowledge about the website.

What was the team composition?

The project team had about 6 people, but certain individuals would come and go depending on the skills needed. I took the role of a project manager on our side, we collaborated mainly with a developer from Brave New who was solely responsible for developing our website. He, together with the Brave New project manager, where our two points of contact. The rest of the marketing team supported when needed.

RESULTS & FEEDBACK

Can you share any information that demonstrates the impact that this project has had on your business?

It is still too early to demonstrate the effects of the newly produced website on our business, but we're glad to have such great results when it comes to Page Speed (which is a crucial factor for SEO and we expect improvements in this area). What's more, it's much easier for us to make improvements and change pages, sections, and elements, as they are built in a very user-friendly way.

How was project management arranged and how effective was it?

We communicated on Slack, which was very convenient for us (we chose this channel of communication). Communication was ongoing and every question was answered really quickly. We had an impression that our project is a top priority and the Brave New team is engaged and motivated to deliver the promised results.

What did you find most impressive about this company?

They have experience working with demanding clients and they are flexible in addressing their needs. It surprised me how communicative and nice was the developer we directly collaborated with. It almost felt like (for the time the project was developed) he was a part of our team. I also appreciate the precision when it comes to translating the design into a live website. I do recommend working with him!

Are there any areas for improvement?

Nothing comes to my, really.

BACKGROUND

Please describe your company and position.

I am the CEO of Infinite Services

Describe what your company does in a single sentence.

Infinite Services helps global organizations transform data into measurable business value by delivering scalable, automated data solutions from strategic vision to operational excellence.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brave New to accomplish?

• New modern company website

SOLUTION

How did you find Brave New?

Referral

Why did you select Brave New over others?

• High ratings
• Great culture fit
• Good value for cost
• Referred to me

How many teammates from Brave New were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

The website was built using the WordPress CMS and is optimized for both desktop and mobile devices. It can be in the future expanded to include additional features. The integration with external application is enabled.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Increased website traffic, high number of very positive feedback from website visitors

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The team delivered on time, responded to our needs in timely manners, the scope of work was managed well with a good level of flexibility

What was your primary form of communication with Brave New?

• Virtual Meeting
• Email or Messaging App

What did you find most impressive or unique about this company?

A high level of professionalism in communication, expert knowledge, attention to details and quality of work performed, the team fully understood our needs and guided us through the entire process 

Are there any areas for improvement or something Brave New could have done differently?

no, they are great

BACKGROUND

Please describe your company and position.

I am the Teacher Trainer & Academic Consultant of For English Sake

Describe what your company does in a single sentence.

Educational services for companies including cognitive psychology of learning, management, communication, and linguistics. 

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brave New to accomplish?

• Building brand recognition through a modern website
• Build a database of potential customers

SOLUTION

How did you find Brave New?

Referral

Why did you select Brave New over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Brave New were assigned to this project?

1-2

Describe the scope of work in detail. Please include a summary of key deliverables.

An effective personal brand website that allows me to build a customer base.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

1.Increase in the number of visitors per month
2.Increase in the number of newsletter subscriptions
3.Increase in the total number of subpages and keywords used in marketing activities

Describe their project management. Did they deliver items on time? How did they respond to your needs?

Their project management was highly efficient, they delivered all items on time and maintained clear communication throughout. Their WordPress expertise and website management consulting perfectly matched my needs and ensured a smooth, professional process.

What was your primary form of communication with Brave New?

Virtual Meeting

What did you find most impressive or unique about this company?

Practical knowledge of WordPress use. Professional and clear communication, listening to my needs and advising during each and every step.

Are there any areas for improvement or something Brave New could have done differently?

No. They provide high international standards and vast knowledge.

BACKGROUND

Please describe your company and position.

I am a department director at Ola Sp. z o.o.

Describe what your company does in a single sentence.

OLA is a trusted Polish brand specializing in cookies and confectionery, proudly baking since 1988.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brave New to accomplish?

• Building brand recognition through a modern website Acquiring valuable B2B leads
• Acquiring valuable B2B leads

SOLUTION

How did you find Brave New?

Referral

Why did you select Brave New over others?

• High ratings
• Good value for cost
• Referred to me

How many teammates from Brave New were assigned to this project?

2-5 Employees

Describe the scope of work in detail. Please include a summary of key deliverables.

We needed a website that would combine two key elements:

1) Showcase the tradition and quality of our products with modernity and operational scale.

2) The site had to effectively communicate the B2B offering, build brand recognition, and facilitate connections with retail chains and export partners.

As a result of the work, we received a functional, modern website equipped with functionalities that allow us to build personalized offers and acquire customers. As a result of the work, the number of key phrases and the number of visitors increased significantly.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

number Increase in the number of products and product categories presented on the website
Increase in the total number of subpages and keywords used in marketing activities
Increase in the number of visitors per month
Two language versions of the website
of products and product categories presented on the website

total number of keywords used in marketing activities

number of visitors per month

Describe their project management. Did they deliver items on time? How did they respond to your needs?

The Brave New team demonstrated excellent communication and understanding of our needs. Team members were always available to us, and the project manager managed the entire process perfectly. Thanks to this, the project was carried out smoothly and in line with our expectations.

What was your primary form of communication with Brave New?

Virtual Meeting

What did you find most impressive or unique about this company?

Brave New not only executed it, but also helped us come up with the final shape and architecture of our website. We received substantive support from the very beginning: Brave New came up with additional functionalities that support our B2B activities. Their experience and knowledge proved very valuable.

Are there any areas for improvement or something Brave New could have done differently?

-

BACKGROUND

Please describe your company and position.

I am the Owner of SMILE 22 Simona Pietrzak

Describe what your company does in a single sentence.

We have camps for children and teenagers.

OPPORTUNITY / CHALLENGE

What specific goals or objectives did you hire Brave New to accomplish?

• Creation of design for a website
• We wanted to make it compatible with another website we own
• Preparation of a specific web pages of the travel and language offer
• We needed consultation on UX on the site and adjusting it for the sales process

SOLUTION

How did you find Brave New?

Referral

Why did you select Brave New over others?

High ratings, Great culture fit, Referred to me

What was the size of Brave New’s team?

2-5 Employees

What was your primary form of communication with Brave New?

Virtual Meeting, Email or Messaging App

Describe the scope of work in detail. Please include a summary of key deliverables.

We worked with the company on the design of the website. Graphically, we wanted to match the style to our other existing site. We could count on the designer's support in terms of information architecture, color scheme selection and marketing solutions worth implementing on the website. The design team was open to our suggestions but also implemented their own ideas based on years of experience. The design process went very smoothly and we received a high level of customer service and graphic design that meets our expectations.

RESULTS & FEEDBACK

What were the measurable outcomes from the project that demonstrate progress or success?

Positive customer feedback on language and travel program subsites Increased number of offers inquiries Consistent visual identity of our company websites

Describe their project management. Did they deliver items on time? How did they respond to your needs?

All tasks were delivered on time. Good communication, quick replies.

What did you find most impressive or unique about this company?

The creativity, contact, and understanding my needs.

Are there any areas for improvement or something Brave New could have done differently?

Of course, not.

BACKGROUND

Please describe your company and your position there.

I'm the product designer of a fintech company. We are a payroll company operating in Egypt.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Brave New, and what were your goals?

We were looking for a solution partner that has knowledge of new technologies like NextJS and, Gatsby to increase our website performance and traffic. We wanted to have a flexible CMS that can manage the content easily, and also allow us to integrate with different platforms like Salesforce, and Workable.

SOLUTION

How did you select this vendor and what were the deciding factors?

After interviewing similar companies we decide to continue BraveNew. Also, we got quite good references for them.

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

NextJS frontend. CMS with customization options, 3rd party app integrations, Performance updates, Responsive adaptation, Multi-language support.

How many people from the vendor's team worked with you, and what were their positions?

We worked with 3 developers and 1 product manager.

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

After launching our new website, we started to receive good feedback. The marketing team was very happy about the results. Website performance increased by 70% on desktop and 40% on mobile.

Describe their project management style, including communication tools and timeliness.

We mainly used Slack to maintain our daily communications. Also, we organized daily Zoom calls regards to needs.

What did you find most impressive or unique about this company?

They are very proactive, supportive, and solution-oriented. They never hesitate any discussion.

Are there any areas for improvement or something they could have done differently?

We are quite happy with the results so far, but CMS design could be improved.

BACKGROUND

Please describe your company and your position there.

Mr. Shuttle formerly KrakowShuttle is a fully licenced, locally owned and operated transport company. From the very beginning, we have specialized in professional transport for tourists and business travellers and provided reliable and efficient services.

MrShuttle’s strategy is based on a modern logistic management and professional customer services. Together with the great knowledge of the local transport area that made us a benchmark in the industry. Currently, we offer our services in several dozen cities around the world.

In the project, I was responsible for project coordination in terms of the implementation of the specifications, compliance with industry standards and financial settlements.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire Brave New, and what were your goals?

Our company has been on the market for several years. We know the needs of our clients and we knew that our website needs complete reconstruction. We wanted our travel booking service to be modern, fast and up to the standards that are known in the industry and to which customers are already accustomed.

Our collaboration with Brave New consisted of creating a completely new website that would allow people who love to travel on their own to book trips and transfers in a friendly way. Additionally, the website has been integrated with our proprietary tourist traffic management system.

SOLUTION

How did you select Brave New and what were the deciding factors? 

We came across Brave New thanks to the recommendation of a friendly company, with which we also cooperate in the field of optimisation and positioning of our websites

Describe the scope of work in detail, including the project steps, key deliverables, and technologies used.

Implementation of the Mr. Shuttle has been a very interesting challenge to face. From the beginning, we worked with the attitude that we are creating something unique. The most important issues we wanted to put emphasis on were: Simple and intuitive website interface on mobile devices.

Users often make reservations on the go, on mobile phones. We wanted to emphasise the convenience of use. Nobody wants to waste time on consecutive bookings when they can be sightseeing during that time! Trust. This type of cruise service must be trusted from the very beginning.

Users must feel that they are in safe hands and the tour or transfer purchased is of high quality. When designing the website, we made sure that the website exposes social proof. There is a significant amount of space for the opinions of satisfied customers or links to social media profiles, which prove the solidity of Mr. Shuttle. Transparency of offers. We buy our dream journeys and trips with "our eyes".

Proper presentation of the photos was of great importance. However, we only make a purchase decision when we receive answers to all questions that bother us. That is why we wanted each of the offers to have, in addition to the photo gallery, a section with a detailed description, departure schedule, frequently asked questions and the possibility of quick contact with an employee of Mr. Shuttle, when in doubt.

All of this made Mr. Shuttle a service that can fully compete with the largest competitors in the world

How many people from the Brave New team worked with you, and what were their positions?

The project team consisted of 9 people: Project Manager UX / UI Designer Webdesigner 2 x Full Stack Developer Back-end Developer Front-end Developer Content Manager Tester

RESULTS & FEEDBACK

Can you share any measurable outcomes of the project or general feedback about the deliverables?

Convenient and intuitive interface, thanks to which users will be eager to become customers. We have created a website where buying trips and transfers is a real pleasure.

Describe their project management style, including communication tools and timeliness.

Thanks to regular weekly meetings, we were able to quickly see the results of the work. At each stage, Brave New provided the results of the work, and we were taken care of and notified about the next steps to be taken.

What did you find most impressive or unique about this company?

Fully committed to the project and listening to our needs

Are there any areas for improvement or something they could have done differently?

I would probably add another tester to the team