Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$10,000+$150 - $199 / hr2 - 9Sale, England
Services provided
Jungle is a Conversion Optimization company. Their team is located in Sale, England and offers Conversion Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Washington, DC
Services provided
Founded in 1999, Digital Assembly Line is a small Washington, District of Columbia-based graphic design agency. Their services include Graphic Design and Pay Per Click.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$100 - $149 / hr2 - 9Portland, OR
Services provided
WebRanking is a small Advertising company. Launched in 1998, the team focuses on Advertising and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Miami, FL
Services provided
Best Miami SEO is a PPC company. They are in Miami, Florida and have small team. Their team provides Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Seattle, WA
Services provided
Search Engine Optimist is a small Digital Strategy company founded in 2009. Their services include Digital Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Miami, FL
Services provided
Paton Marketing is a Miami, Florida-based pay per click company. The team offers Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9San Diego, CA
Services provided
Founded in 2009, Lionwish is a SEO company. The team specializes in Search Engine Optimization and Pay Per Click and is in San Diego, California.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$5,000+$100 - $149 / hr2 - 9Philadelphia, PA
Services provided
Local Marketing Guru is a PPC agency. They are headquartered in Philadelphia, Pennsylvania, and their services include Pay Per Click and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9San Diego, CA
Services provided
ESearch Marketing is a small San Diego, California-based Advertising company. Their services include Advertising and Pay Per Click.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$5,000+$100 - $149 / hr2 - 9
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Email Marketing company Hanhan Interactive was launched in 2004. Located in San Diego, California, the team offers Email Marketing and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Ballwin, MO
Services provided
SEO services firm IQComputing specializes in Search Engine Optimization and Pay Per Click. They were established in 1998.
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$10,000+$150 - $199 / hr2 - 9Peterborough , England
Services provided
Pebble Ltd, an e-commerce development firm, is based in Peterborough , England. Established in 2007, the team specializes in E-Commerce Development and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
CPC Search, an Advertising company, was founded in 2005. The small team focuses on Advertising and Mobile & App Marketing.
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$5,000+$100 - $149 / hr2 - 9San Francisco, CA
Services provided
SoZialia is a small San Francisco, California-based Advertising company. Their services include Advertising and Content Marketing.
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$10,000+$150 - $199 / hr2 - 9
Services provided
Sprout Digital Marketing is an Advertising company founded in 2017. Headquartered in Norwich, England, the team specializes in Advertising and Conversion Optimization.
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$10,000+$150 - $199 / hr2 - 9Chichester, England
Services provided
A451 Digital Marketing is a Content Marketing company. Founded in 2000, the firm is located in Chichester, England. Their team provides Content Marketing and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9West Chester, PA
Services provided
Launched in 2014, EVLiO is a small graphic design company. Their team provides Graphic Design and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Cambridge, MA
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Fired Up Digital is a Digital Strategy company. Launched in 2012, the firm is based in Cambridge, Massachusetts. Their services include Digital Strategy and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Mount Pleasant, SC
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DigitalCoast Marketing LLC is a small social media marketing company headquartered in Mount Pleasant, South Carolina. The team specializes in Social Media Marketing and Search Engine Optimization.
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$5,000+$100 - $149 / hr2 - 9Mount Pleasant, SC
Services provided
Coastal Web Team is a SEO company in Mount Pleasant, South Carolina. Launched in 2011, the team specializes in Search Engine Optimization and Web Design.
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$5,000+$100 - $149 / hr2 - 9Murfreesboro, TN
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Nashville Marketing Systems is a Marketing Strategy company. The Murfreesboro, Tennessee-based agency specializes in Marketing Strategy and Social Media Marketing.
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$5,000+$100 - $149 / hr2 - 9Murrells Inlet, SC
Services provided
Established in 2010, Visibility and Conversions is a SEO company. The small team provides Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9Bristol, England
Services provided
Site Reach is a Content Marketing company. Launched in 2006, the team provides Content Marketing and Conversion Optimization. The agency is based in Bristol, England.
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$10,000+$150 - $199 / hr2 - 9Calverton, England
Services provided
ACTISmedia website design is a small Calverton, England-based Conversion Optimization company. Their services include Conversion Optimization and E-Commerce Development.
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$10,000+$150 - $199 / hr2 - 9Ashbourne, England
Services provided
C2 Business and Media, a small Email Marketing company, is headquartered in Ashbourne, England. The team specializes in Email Marketing and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9Glasgow, Scotland
Services provided
Established in 2015, Two Hats Digital is an Advertising company. The firm provides Advertising and IT strategy consulting, and is small.
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$10,000+$150 - $199 / hr2 - 9Ilkley, England
Services provided
Bluehoop Digital is an e-commerce development firm. The team is in Ilkley, England, and their services include E-Commerce Development and Email Marketing.
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$10,000+$150 - $199 / hr2 - 9London, England
Services provided
Web Behaviour Specialists is a Digital Strategy company headquartered in London, England. They specialize in Digital Strategy and Pay Per Click and were founded in 2010.
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$10,000+$150 - $199 / hr2 - 9Blackpool, England
Services provided
JRC Marketing is a Content Marketing company. They are in Blackpool, England and have small team. Their services include Content Marketing and Conversion Optimization.
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$10,000+$150 - $199 / hr2 - 9Manchester , England
Services provided
Coffeepot Digital, a Conversion Optimization company, was founded in 2013. The small team specializes in Conversion Optimization and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Nashville, TN
Services provided
Tempo Marketing, a Content Marketing company, was launched in 2016. The company focuses on Content Marketing and Pay Per Click, and is small.
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$1,000+$50 - $99 / hr2 - 9New York, NY
Services provided
HyperTraffic SEO, a SEO company, was launched in 2012. The company offers Search Engine Optimization and Marketing Strategy, and is small.
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$10,000+$150 - $199 / hr2 - 9Truro , England
Services provided
Headquartered in Truro , England, SeaDog IT is a branding company. The team focuses on Branding and Logo.
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$5,000+$100 - $149 / hr2 - 9Austin, TX
Services provided
Local Web Leads, LP is an Email Marketing company launched in 2012. Their services include Email Marketing and Logo.
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$5,000+$100 - $149 / hr2 - 9Austin, TX
Services provided
Founded in 2015, Magnificent Marketing LLC is a Content Marketing company. Their team focuses on Content Marketing and Email Marketing.
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$5,000+$100 - $149 / hr2 - 9Needham, MA
Services provided
Advertising company Lungfish Communications was founded in 1994. The team offers Advertising and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Houston, TX
Services provided
Apache Interactive is a social media marketing agency. They are located in Houston, Texas and have small team. Their team offers Social Media Marketing and Search Engine Optimization.
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$10,000+$150 - $199 / hr2 - 9Nagpur, India
Services provided
CopperBridge Media is a branding firm. Their small team is located in Nagpur, India and specializes in Branding and Content Marketing. The firm was established in 2007.
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$5,000+$100 - $149 / hr2 - 9Los Angeles, CA
Services provided
Avital Web is a SEO agency located in Los Angeles, California. They specialize in Search Engine Optimization and Pay Per Click.
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$10,000+$150 - $199 / hr2 - 9Bristol, England
Services provided
Established in 2009, Digirank Ltd is an UX design company. The agency focuses on UX/UI Design and Pay Per Click, and is small.
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$10,000+$150 - $199 / hr2 - 9Halifax, England
Services provided
Envy Solutions Ltd is a small Halifax, England-based e-commerce development company. The team focuses on E-Commerce Development and Graphic Design.
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$10,000+$150 - $199 / hr2 - 9Southend-on-Sea, England
Services provided
Silkstream Ltd is a small SEO services firm headquartered in Southend-on-Sea, England. The team specializes in Search Engine Optimization and Web Development.
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$10,000+$150 - $199 / hr2 - 9Manchester, England
Services provided
Digitangle is an Email Marketing company. Located in Manchester, England, the company was founded in 2012. Their services include Email Marketing and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9Memphis, TN
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Control Alt Designs is an e-commerce development company established in 1999. Their team focuses on E-Commerce Development and Marketing Strategy.
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$5,000+$100 - $149 / hr2 - 9St. Louis, MO
Services provided
Established in 2006, Acumen Studio is a small St. Louis, Missouri-based SEO agency. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Irving, TX
Services provided
The Info Group is a Digital Strategy company. The small Irving, Texas-based team specializes in Digital Strategy and Pay Per Click. The company was founded in 1997.
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$10,000+$150 - $199 / hr2 - 9
Services provided
Established in 1999, Realnet is a small e-commerce development company. Their team focuses on E-Commerce Development and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Rochester, MI
Services provided
Go Pro SEO is a SEO company. Their small team is based in Rochester, Michigan. Their services include Search Engine Optimization and Pay Per Click.
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$5,000+$100 - $149 / hr2 - 9Troy, MI
Services provided
Web design agency Selser Media LLC was launched in 2005. Located in Troy, Michigan, the team provides Web Design and E-Commerce Development.
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$5,000+$100 - $149 / hr2 - 9Columbus, OH
Services provided
MB Marketing Group is an Advertising company. Located in Columbus, Ohio, the firm offers Advertising and Digital Strategy.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.2/40.019.2/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.