Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$5,000+$25 - $49 / hr2 - 9
Services provided
Established in 2024, Arshad Basheer Freelance digital marketer in kannur is a website development firm. The agency offers Web Development and Digital Strategy, and is small.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Digital Marketing Specialist in Qatar - Siraj noorengal is a web development firm. Their team is headquartered in Doha, Qatar and Doha, Qatar and specializes in Web Development and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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$5,000+$50 - $99 / hr2 - 9
Services provided
Web development firm Digital Marketing Strategist in Calicut- Sreerag KP is located in Kozhikode, India and Koduvally, India. They specialize in Web Development and Digital Strategy.
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$5,000+$100 - $149 / hr2 - 9
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Located in Panoor, India, Digital marketing strategist in Kannur- Alfiya muhammed is a web development company. They offer Web Development and Digital Strategy and were founded in 2024.
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$5,000+$25 - $49 / hr2 - 9
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DIGITAL MARKETING SPECIALIST IN CALICUT - ishammurichandi is a small web development company. They specialize in Web Development and Digital Strategy and were established in 2024.
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$5,000+$200 - $300 / hr2 - 9
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Digital marketing specialist in calicut- shilpa ks, a Digital Strategy company, provides Digital Strategy and Social Media Marketing. The company is in Kozhikode, India.
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$50,000+$150 - $199 / hr2 - 9
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Digital marketing strategist in malappuram - shahinmhd is a web development firm founded in 2024. Their team focuses on Web Development and Digital Strategy.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$25,000+$25 - $49 / hr2 - 9
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Founded in 2024, freelance digital marketr in malappuram - rishadmhd is a website development firm. The company provides Web Development and Digital Strategy, and is small.
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$1,000+$25 - $49 / hr2 - 9Karachi, Pakistan
Services provided
Headquartered in Karachi, Pakistan, Blend Wise Technologies is a SEO agency. They focus on Search Engine Optimization and Graphic Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+$25 - $49 / hr2 - 9
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ESSCOM - Enterprise Software Solutions & Communications is a website development company founded in 2017. The team specializes in Web Development and Digital Strategy.
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$1,000+Undisclosed2 - 9Hyderabad, India
Services provided
Digital Edze Business Solutions LLP is a website development firm. The small Hyderabad, India-based team focuses on Web Development and Digital Strategy. The company was launched in 2016.
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$1,000+$25 - $49 / hr2 - 9Noida, India
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Marteglo Solutions is a social media marketing agency. Based in Noida, India and Noida, India, the team focuses on Social Media Marketing and Search Engine Optimization.
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$1,000+$100 - $149 / hr2 - 9
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Digital Strategy company BeeDynamic Group LLC is located in Prishtina, Kosovo. They focus on Digital Strategy and Social Media Marketing.
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UndisclosedUndisclosed2 - 9
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Shadulidigital, a web development firm, was founded in 2024. In Malappuram, India and Malappuram, India, the team offers Web Development and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Strategique Partners Memphis Corporate Mailbox, a Business Consulting company, was established in 2024. The team provides Business Consulting and Market Research and is based in.
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$1,000+$50 - $99 / hr2 - 9Richmond, Canada
Services provided
Clikr Marketing is a SEO company. The team is in Richmond, Canada, and their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosed2 - 9
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Brew Media - Branding, Digital & Performance Marketing Company is a small Advertising company launched in 2024. Their team provides Advertising and Branding.
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UndisclosedUndisclosed2 - 9The Woodlands, TX
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Lone Star Digital Drive, a SEO agency, is in The Woodlands, Texas. They provide Search Engine Optimization and Web Development.
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UndisclosedUndisclosed2 - 9South Melbourne, Australia
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Moor Marketing Agency is a Marketing Strategy company. The South Melbourne, Australia-based company provides Marketing Strategy and Digital Strategy.
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UndisclosedUndisclosed2 - 9Parets del Vallès, Spain
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Small web development company SANTACONCHA, is in Parets del Vallès, Spain. The team provides Web Development and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9London, England
Services provided
Launched in 2024, Buzzozo Ltd is a Digital Strategy company. The team provides Digital Strategy and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Located in Dindigul, India, Innovold - Digital Marketing Agency is an Advertising company. The team specializes in Advertising and Social Media Marketing.
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$25,000+Undisclosed2 - 9
Services provided
Zensifi, LLC is a media planning & buying agency launched in 2013. The agency specializes in Media Planning & Buying and Advertising, and is small.
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$1,000+< $25 / hr2 - 9
Services provided
Established in 2024, VentureLab Ltd, a small website development firm, is located in Birmingham, England. Their services include Web Development and Web Design.
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$1,000+$50 - $99 / hr2 - 9Chamblee, GA
Services provided
Social saturation is a Digital Strategy company based in Al Kuwayt, Kuwait and Chamblee, Georgia. They specialize in Digital Strategy and Social Media Marketing and were launched in 2023.
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$5,000+$100 - $149 / hr2 - 9
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Content Marketing company Hot Fudge was established in 2023. The team offers Content Marketing and Video Production.
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UndisclosedUndisclosed2 - 9Thiruvananthapuram, India
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Panui Tech is a social media marketing company located in Thiruvananthapuram, India. Established in 2000, the team specializes in Social Media Marketing and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Venaly Digital is a Content Marketing company. Established in 2024, the team focuses on Content Marketing and Email Marketing. The company is in Passo Fundo, Brazil.
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UndisclosedUndisclosed2 - 9Gurugram, India
Services provided
BizBox Story, a branding company, was launched in 2022. The team offers Branding and Digital Strategy and is headquartered in Gurugram, India.
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Undisclosed< $25 / hr2 - 9
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Unich Studios is a branding firm. The agency is located in Brahmapur, India and Bhubaneswar, India. Their team specializes in Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9
Services provided
Razkan Marketing is a Digital Strategy company. They are located in Kisongo, Tanzania and have small team of experts. Their services include Digital Strategy and Email Marketing.
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$25,000+$100 - $149 / hr2 - 9Saint-Sauveur, Canada
Services provided
Effet Cumulatif is a small Saint-Sauveur, Canada-based web development firm. The team specializes in Web Development and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Rubiera Productions is a small website development company established in 2021. Their team specializes in Web Development and Social Media Marketing.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Branding company Bastiani Agency is headquartered in Thane, India. Founded in 2023, the team provides Branding and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
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Launched in 2012, Locomoi Oy is a Digital Strategy company. The team specializes in Digital Strategy and Social Media Marketing and is located in Espoo, Finland.
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$1,000+$25 - $49 / hr2 - 9Armilla, Spain
Services provided
Established in 2019, Zudro Digital Media - Agencia de Diseño Web, Marketing y Publicidad Granada is a small Advertising company. Their team specializes in Advertising and Media Planning & Buying.
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$1,000+Undisclosed2 - 9
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Digital Strategy company Katani, Temur & Schamsani, Rashid GbR offers Digital Strategy and Social Media Marketing. They were launched in 2016.
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$25,000+$50 - $99 / hr2 - 9
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Headquartered in Lewes, Delaware, Digiteins LLC is a branding firm. The team focuses on Branding and Digital Strategy.
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UndisclosedUndisclosed2 - 9
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Marketing Shore is a Karachi, Pakistan-based website development company. They specialize in Web Development and Branding and were launched in 2017.
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Undisclosed$150 - $199 / hr2 - 9
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IMPLUX Marketing is a web development firm. The team is located in Kinnelon, New Jersey, and their services include Web Development and Digital Strategy.
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$1,000+$100 - $149 / hr2 - 9Steinfort, Luxembourg
Services provided
Adwire is a Steinfort, Luxembourg-based Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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Undisclosed$50 - $99 / hr2 - 9Napoli, Italy
Services provided
Cristiano Casazza Consulting is a Digital Strategy company based in Napoli, Italy. Their services include Digital Strategy and Social Media Marketing.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Launched in 2015, Bull design is a branding agency. The firm specializes in Branding and Marketing Strategy, and is small.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Launched in 2019, Socipedia is a website development firm. The team focuses on Web Development and Digital Strategy.
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$1,000+Undisclosed2 - 9Raleigh, NC
Services provided
PounceyPro is a branding agency founded in 2023. The small team specializes in Branding and Digital Strategy.
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Undisclosed$50 - $99 / hr2 - 9
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Web design agency Wellspin was founded in 2023. Based in Glasgow, Scotland, the team specializes in Web Design and UX/UI Design.
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$5,000+Undisclosed2 - 9
Services provided
Branding company Aygo-Tech is headquartered in Dover, Delaware. Their services include Branding and Digital Strategy.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Pollard Media Ltd is a small branding agency. They offer Branding and Digital Strategy and were founded in 2019.
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Undisclosed< $25 / hr2 - 9Bhopal, India
Services provided
Launched in 2021, SiteTech Solutions is a social media marketing company. Located in Bhopal, India, the team provides Social Media Marketing and Email Marketing.
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$1,000+< $25 / hr2 - 9
Services provided
Established in 2024, Digitech Aspire is a small branding firm in Noida, India. Their team provides Branding and Digital Strategy.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.3/40.017.4/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.