Top PPC Companies
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr50 - 249Bel Air, MDServices provided
See all 81 projectsBlack Propeller is a digital advertising agency specializing in Pay-Per-Click (PPC) services, particularly Google Ads management. Overall, 75% of the reviews highlight their strong communication, timely delivery, and effective management of online ad campaigns. However, 25% of the feedback points to issues with project execution and client communication, indicating room for improvement in their service consistency.
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UTServices provided
See all 365 projectsDisruptive Advertising is a digital advertising agency specializing in Pay-Per-Click (PPC) services, Google Ads, and search engine marketing. The company has earned positive feedback for its proactive approach, personalized services, and seamless integration with client teams. Impressively, 88% of reviewers commend their communication and strategic guidance. However, a few negative reviews (12%) highlight challenges with larger budgets and project delivery.
$5,000+$150 - $199 / hr10 - 49Tempe, AZServices provided
See all 49 projectsATRA is a dynamic digital advertising agency specializing in Pay-Per-Click (PPC) services, offering expertise in Google Ads, paid media, and search engine marketing. Across multiple reviews, 100% of clients praised ATRA’s transparency, responsiveness, and commitment to delivering measurable results, with clients reporting significant improvements in web traffic, conversions, and cost-efficiency. Their strategic insights into PPC have consistently exceeded expectations, demonstrating expertise in optimizing campaigns and enhancing lead quality.
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$1,000+$100 - $149 / hr2 - 9Phoenix, AZ
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Founded in 2025, Agency AIX is a small Ecommerce Marketing company. Their team specializes in Ecommerce Marketing and Advertising.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Askor is a web development firm. The Thrissur, India-based agency was founded in 2025. Their team specializes in Web Development and Graphic Design.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr2 - 9San Diego, CAServices provided
PPC Force is a highly regarded agency specializing in Pay-Per-Click Advertising, providing expert services in managing Google Ads and other digital advertising platforms. Across reviews, 100% of clients commend their responsiveness and timely delivery, with 80% highlighting their deep industry knowledge and alignment with company values. Their ability to enhance lead quality and reduce cost per acquisition is a consistent theme.
$5,000+$100 - $149 / hr10 - 49Bristol, EnglandServices provided
See all 16 projectsLaunch Online is a digital advertising agency specializing in Pay-Per-Click advertising, Google Ads, and paid media campaigns. They are praised for their exceptional project management, strategic insights, and ability to integrate seamlessly with clients' teams. Over 90% of reviewers highlight their positive impact on ROI and brand awareness, with many appreciating their culture fit and proactive communication.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is a digital advertising agency specializing in Pay-Per-Click (PPC) campaigns and search engine marketing, notably using Google Ads and Bing. Analyzing their reviews reveals a strong emphasis on professionalism, timeliness, and high-quality project management, resulting in substantial improvements in lead generation, visibility, and sales. Over 90% of reviews highlight their expertise in managing and optimizing PPC services, while no significant areas for improvement are consistently noted by clients.
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UndisclosedUndisclosed2 - 9
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Performance Marketing company Dellerate GmbH provides Performance Marketing and Ecommerce Marketing. They were launched in 2022.
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Undisclosed< $25 / hr2 - 9
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Launched in 2023, Digital Solutions is an Advertising company. Their services include Advertising and Branding.
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$1,000+$150 - $199 / hr2 - 9
Services provided
BTV Marketing Group is a Digital Strategy company launched in 2023. The team provides Digital Strategy and Content Marketing.
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UndisclosedUndisclosed2 - 9
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Content Marketing company Crawl2web Technologies was founded in 2025. The team provides Content Marketing and Email Marketing.
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$1,000+$150 - $199 / hr2 - 9
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SPL Techno Soft, India, an Advertising company, was launched in 2016. The small team focuses on Advertising and E-Commerce Development.
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Featured
What are Featured Providers?
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is a digital advertising agency specializing in Pay-Per-Click Advertising and Search Engine Marketing, particularly through Google Ads. They have garnered high praise for their effective strategies, with 100% of reviews highlighting improvements in lead quality, cost efficiency, and brand visibility. Clients consistently commend their transparent communication and strategic alignment with business goals.
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CAServices provided
See all 402 projectsKlientBoost is a digital advertising agency specializing in Pay-Per-Click Advertising, managing online ad campaigns, and optimizing paid search strategies. Reviews consistently highlight their expertise in PPC, with over 90% of clients noting significant improvements in conversion rates and cost efficiencies. The company is praised for its strategic, data-driven approach and exceptional project management, making them a collaborative and responsive partner.
$1,000+$50 - $99 / hr2 - 9Sydney, AustraliaServices provided
See all 36 projectsSoup Agency is a digital advertising company specializing in Pay-Per-Click (PPC) Advertising, Google Ads, and search engine marketing. The agency has received overwhelmingly positive feedback, with approximately 100% of reviewers praising its expertise, project management, and ability to increase conversions and optimize cost per click. Clients particularly appreciate its proactive approach and detailed reporting, highlighting a strong partnership ethos.
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$1,000+$25 - $49 / hr2 - 9
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Headquartered in ALBUQUERQUE, New Mexico, Leadsswiped is a SEO agency. Established in 2025, the team offers Search Engine Optimization and Digital Strategy.
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$1,000+$25 - $49 / hr2 - 9
Services provided
Ajmal Tech Solution, a Digital Strategy company, is in Kot Addu, Pakistan. They focus on Digital Strategy and Ecommerce Marketing.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Richmond, AustraliaServices provided
See all 22 projectsSIXGUN is a digital marketing agency specializing in PPC, SEO, and Google Ads to enhance online visibility and generate high-quality leads. Across the reviews, 100% of clients report satisfaction with their performance, noting their effective communication and strategic insights. The agency is praised for its partnership approach, transparency, and consistently meeting objectives, leading to improved traffic, search rankings, and client conversion.
$10,000+$150 - $199 / hr10 - 49Baton Rouge, LAServices provided
See all 25 projectsGatorworks is a digital advertising agency specializing in Pay-Per-Click (PPC) advertising, Paid Search, and online ad campaigns. The company has consistently received positive feedback, with clients praising their timely project delivery and client-first approach. Approximately 100% of reviewers highlight their responsiveness and ability to enhance digital marketing strategies, while a small percentage suggested minor improvements in specific areas.
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$1,000+< $25 / hr2 - 9
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Launched in 2025, Tractive Digital is a Performance Marketing company. Headquartered in Nagpur, India, the team provides Performance Marketing and Advertising.
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$1,000+< $25 / hr2 - 9Islamabad, Pakistan
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Marketing SolutionZ is an Advertising company launched in 2022. The agency focuses on Advertising and Branding, and is small.
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UndisclosedUndisclosed2 - 9
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RSVS Tech, a Content Marketing company, is in Chennai, India. Launched in 2026, the team offers Content Marketing and Conversion Optimization.
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$1,000+$25 - $49 / hr2 - 9
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Astral Medical Billing is a Back Office Outsourcing company based in Harrisonville, Missouri. Founded in 2025, the team focuses on Back Office Outsourcing and Pay Per Click.
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$1,000+$100 - $149 / hr2 - 9
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Founded in 2025, Saura Labs is a media planning & buying agency. The company provides Media Planning & Buying and Marketing Strategy.
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$5,000+$100 - $149 / hrFreelancer
Services provided
Social media marketing company ThinkShore Media LLC was founded in 2011. The team specializes in Social Media Marketing and Search Engine Optimization and is in Lees Summit, Missouri.
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$5,000+$100 - $149 / hrFreelancerLake Park, FL
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All Ways Entertainment, a video production company, was established in 1996. The team focuses on Video Production and Branding.
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$1,000+$25 - $49 / hrFreelancer
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See all 1 projectsTechnical Yatra specializes in designing and developing websites, offering comprehensive services with a focus on PHP-based solutions and easy-to-manage admin panels. Reviews consistently praise the company for its exceptional professionalism, timely communication, and the personal involvement of the CEO, resulting in increased traffic and leads post-launch.
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Undisclosed$25 - $49 / hrFreelancer
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See all 1 projectsNetboost specializes in website design, offering services that significantly enhance client engagement and customer acquisition. The reviews highlight their professionalism, expertise, and remarkable ability to understand and meet client needs. Customers commend Netboost for delivering efficient, seamless service, with swift project completion times and outstanding results.
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Undisclosed$25 - $49 / hrFreelancer
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See all 1 projectsNexlio specializes in creating e-commerce websites, offering services that include design and development with a focus on current trends and client needs. Reviews highlight their professional approach, timely communication, and value for cost. Clients appreciate their commitment to client care and ability to deliver straightforward, stylish designs within budget constraints.
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$1,000+$25 - $49 / hrFreelancer
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See all 1 projectsLiyomax Business is a leading digital agency with over 15 years of experience in empowering startups, small businesses, and entrepreneurs with powerful digital solutions. From fast, mobile-friendly
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$10,000+$150 - $199 / hrFreelancerYorkshire , England
Services provided
Positive Signal is a small web design company based in Yorkshire , England. The team focuses on Web Design and Web Development.
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$10,000+$150 - $199 / hrFreelancerLeeds, England
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Small web design agency Better Call Paul, is in Leeds, England. Their services include Web Design and Branding.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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Located in Houston, Texas, I Love Doing Websites Inc is a web design agency. They offer Web Design and Search Engine Optimization and were established in 2003.
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$1,000+$50 - $99 / hrFreelancer
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JoeBalestrino is a Content Marketing company. The small -based team specializes in Content Marketing and Conversion Optimization. The firm was established in 2004.
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$10,000+$100 - $149 / hrFreelancerChanhassen, MN
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Mancini Digital is a Digital Strategy company launched in 2013. The agency specializes in Digital Strategy and Marketing Strategy, and is small.
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$5,000+$100 - $149 / hrFreelancer
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Xtra Mile Marketing is a small branding agency headquartered in Nashville, Tennessee. The team focuses on Branding and Public Relations.
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$5,000+$100 - $149 / hrFreelancerNew Orleans, LA
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Performance First Digital is a SEO services firm. Their team is based in New Orleans, Louisiana. The company provides Search Engine Optimization and Advertising.
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$1,000+$25 - $49 / hrFreelancerDublin, Ireland
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SEO Company Dublin is a SEO agency. They are located in Dublin, Ireland. Their team specializes in Search Engine Optimization and Email Marketing.
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UndisclosedUndisclosedFreelancerPanamá, Panama
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Brains team is a branding agency. Their small team is based in Panamá, Panama and provides Branding and Graphic Design. The company was founded in 2018.
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UndisclosedUndisclosedFreelancerDubai, United Arab Emirates
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Small SEO services firm Shahid Maqbool, is headquartered in Dubai, United Arab Emirates. The team offers Search Engine Optimization and Pay Per Click.
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UndisclosedUndisclosedFreelancerFargo, ND
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Social media marketing agency MediaOnQ specializes in Social Media Marketing and Video Production. They are located in Fargo, North Dakota.
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UndisclosedUndisclosedFreelancerDallas, TX
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Knox Creative Agency is a small branding company established in 2017. Their team offers Branding and Social Media Marketing.
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UndisclosedUndisclosedFreelancerPocatello, ID
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Kudzoomedia is a graphic design company. They specialize in Graphic Design and Business Consulting and were established in 2004. The firm is located in Pocatello, Idaho.
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UndisclosedUndisclosedFreelancerIdaho Falls, ID
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Keen internet marketing is a Marketing Strategy company. The firm is headquartered in Idaho Falls, Idaho. Their team offers Marketing Strategy and Web Design.
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UndisclosedUndisclosedFreelancerSpokane, WA
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Heather Wood is a Spokane, Washington-based graphic design company. They provide Graphic Design and Web Design.
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Undisclosed$200 - $300 / hrFreelancer
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Marketing By Kevin is a SEO services firm. In Homewood, Illinois, the team offers Search Engine Optimization and Content Marketing.
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$1,000+$150 - $199 / hrFreelancerOttawa, Canada
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Social media marketing firm Peller Media is based in Ottawa, Canada and Canada. Established in 2019, the team offers Social Media Marketing and Mobile App Development.
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UndisclosedUndisclosedFreelancer
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YlliB, Inc is a Content Marketing company. Their team is based in Rochester, New York. The agency specializes in Content Marketing and Email Marketing.
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UndisclosedUndisclosedFreelancerSan Jose, CA
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Located in San Jose, California, WSI Smart Web Marketing is a small Email Marketing company. Their services include Email Marketing and Search Engine Optimization.
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UndisclosedUndisclosedFreelancer
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SEO services firm Amaze Media is headquartered in New Orleans, Louisiana. Their services include Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancerSmyrna, GA
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WSI eBiz Solutions is a branding firm established in 2004. The firm specializes in Branding and Public Relations, and is small.
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UndisclosedUndisclosedFreelancerDublin, OH
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Dot The i Creative is an Advertising company established in 2010. The team focuses on Advertising and Marketing Strategy.
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UndisclosedUndisclosedFreelancerWausau, WI
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Established in 2014, Breckshire LLC is a Digital Strategy company. Headquartered in Wausau, Wisconsin, the team specializes in Digital Strategy and Web Design.
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UndisclosedUndisclosedFreelancer
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Small branding agency Stokhaus Media, is located in Medford, Wisconsin. Their services include Branding and Corporate Photography.
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UndisclosedUndisclosedFreelancerArlington, VA
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Griffin & Co. Marketing is an Email Marketing company. Founded in 2015, the agency specializes in Email Marketing and Marketing Strategy.
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UndisclosedUndisclosedFreelancer
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Web design company Igor Gutemberg is based in Brasília, Brazil. They offer Web Design and UX/UI Design.
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UndisclosedUndisclosedFreelancerEssen, Germany
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Bambule Webdesign is a web design company. Launched in 2009, the team provides Web Design and Business Consulting.
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UndisclosedUndisclosedFreelancerLivermore, CA
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Launched in 1997, Lonzo Designs is a small branding company. Their team focuses on Branding and Advertising.
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UndisclosedUndisclosedFreelancerRoma, Italy
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Fabrizio Azzali is a SEO agency launched in 1994. The team specializes in Search Engine Optimization and Web Design.
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UndisclosedUndisclosedFreelancer
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Small SEO company ViralMarketing.biz, is based in Allen, Texas. The team specializes in Search Engine Optimization and Social Media Marketing.
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List of the Best Pay-Per-Click (PPC) Companies
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$1,000+$25 - $49 / hr250 - 999Arlington Heights, IL
Ability to deliver
38.5/40.020/20 Reviews10/10 Clients & Experience8.5/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249Bel Air, MD
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Los Angeles, CA
Ability to deliver
36/40.019.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Pleasant Grove, UT
Ability to deliver
35.7/40.019.6/20 Reviews10/10 Clients & Experience6.1/10 Market PresenceService focus
50% Pay Per Click50% Other -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
90% Pay Per Click10% Other -
$5,000+$50 - $99 / hr50 - 249Hoffman Estates, IL
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$150 - $199 / hr10 - 49Tempe, AZ
Ability to deliver
35/40.019.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
90% Pay Per Click10% Other -
$10,000+$100 - $149 / hr50 - 249Culver City, CA
Ability to deliver
35/40.020/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
34.9/40.019.4/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$150 - $199 / hr10 - 49New York, NY
Ability to deliver
34.7/40.020/20 Reviews9.6/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$10,000+Undisclosed250 - 999New York, NY
Ability to deliver
34.7/40.019.6/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
85% Pay Per Click15% Other -
$1,000+$100 - $149 / hr10 - 49Fort Wayne, IN
Ability to deliver
34.4/40.019.4/20 Reviews10/10 Clients & Experience5/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$25 - $49 / hr2 - 9
Ability to deliver
34.3/40.019.4/20 Reviews9.8/10 Clients & Experience5.1/10 Market PresenceService focus
80% Pay Per Click20% Other -
$5,000+$100 - $149 / hr50 - 249Huntington, NY
Ability to deliver
33.7/40.018.4/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$50 - $99 / hr10 - 49Kyiv, Ukraine
Ability to deliver
33/40.017.4/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
90% Pay Per Click10% Other -
$1,000+$50 - $99 / hr50 - 249Tenafly, NJ
Ability to deliver
33/40.016.8/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$200 - $300 / hr50 - 249Chicago, IL
Ability to deliver
34.3/40.018.6/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
45% Pay Per Click55% Other -
$1,000+$150 - $199 / hr250 - 999Copley, OH
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
25% Pay Per Click75% Other -
$1,000+$100 - $149 / hr250 - 999Odesa, Ukraine
Ability to deliver
34/40.017.2/20 Reviews10/10 Clients & Experience6.8/10 Market PresenceService focus
30% Pay Per Click70% Other -
$1,000+< $25 / hr10 - 49Sahibzada Ajit Singh Nagar, India
Ability to deliver
32.8/40.016.6/20 Reviews9.2/10 Clients & Experience6.9/10 Market PresenceService focus
65% Pay Per Click35% Other -
$5,000+$100 - $149 / hr50 - 249München, Germany
Ability to deliver
32.7/40.018/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$150 - $199 / hr10 - 49Bath, England
Ability to deliver
32.7/40.017.4/20 Reviews10/10 Clients & Experience5.3/10 Market PresenceService focus
60% Pay Per Click40% Other -
$5,000+$50 - $99 / hr50 - 249T'bilisi, Georgia
Ability to deliver
32.6/40.018.4/20 Reviews10/10 Clients & Experience4.2/10 Market PresenceService focus
50% Pay Per Click50% Other -
$5,000+$150 - $199 / hr50 - 249Sandy, UT
Ability to deliver
32.6/40.017.2/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Pay Per Click30% Other -
$5,000+Undisclosed10 - 49Los Angeles, CA
Ability to deliver
32.5/40.017.4/20 Reviews10/10 Clients & Experience5.1/10 Market PresenceService focus
100% Pay Per Click -
$1,000+$50 - $99 / hr10 - 49Panevėžys, Lithuania
Ability to deliver
32.5/40.017.6/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
60% Pay Per Click40% Other -
$1,000+$100 - $149 / hr50 - 249
Ability to deliver
32.3/40.017.4/20 Reviews9.6/10 Clients & Experience5.2/10 Market PresenceService focus
90% Pay Per Click10% Other
PPC Agency FAQs
Looking for a PPC agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring a PPC agency, from pricing and services to results and red flags.
Clutch evaluates firms delivering paid search and display campaigns twice a year based on a proprietary methodology. The top PPC agencies for Fall 2025 include:
Beyond basic metrics like clicks and impressions, leading agencies track:
- Conversion rate and cost per acquisition (CPA)
- Lifetime value (LTV) of acquired customers
- Incremental revenue attributed to ad spend
- Multi-touch attribution to see how PPC supports other channels
They use analytics tools, CRM integrations, and call-tracking software to tie every dollar spent to revenue generated.
Start by aligning their expertise with your needs. E-commerce stores often require shopping-feed specialists, while SaaS firms may prioritize B2B lead generation. Review case studies, certifications (Google Partner, Microsoft Advertising Partner), and client testimonials. During discovery calls, assess communication style, reporting cadence, and how they plan to measure success against your KPIs.
Yes. PPC is scalable and can be highly effective for small businesses when managed strategically. Many agencies offer customized solutions that align with tighter budgets and local targeting needs.
Typical deliverables include:
- Campaign and account audits
- Keyword research & negative keyword management
- Bid and budget optimization
- Ad creation (search, display, shopping, video)
- Landing-page A/B testing
- Remarketing and audience segmentation
- Performance reporting and analytics dashboards
Some full-service agencies also integrate PPC with SEO, CRO, and email automation to create unified growth strategies.
Common KPIs include:
- Click-through rate (CTR)
- Cost per click (CPC)
- Conversion rate (CVR)
- Cost per acquisition (CPA)
- Return on ad spend (ROAS)
PPC campaigns can start generating traffic and data almost immediately, but most agencies recommend a 1–3 month window for full optimization and ROI visibility.
Freelancers can be cost-effective for smaller budgets or single-platform campaigns, offering personal attention but limited bandwidth. Agencies provide cross-disciplinary teams such as strategists, copywriters, designers, and analysts so they can scale spend, test multiple channels, and deliver deeper insights. The right choice depends on budget, campaign complexity, and desired speed to market.
Clutch ranks agencies based on verified client reviews, service focus, industry expertise, work quality, and market presence. Reviews are gathered through in-depth interviews or detailed forms, ensuring transparency and credibility.
While PPC can work for nearly any sector, industries with high purchase intent and clear keywords, such as ecommerce, SaaS, legal, healthcare, and home services, often see the quickest wins. Niche B2B companies use targeted keywords and account-based retargeting to reach decision makers, while local businesses leverage geo-focused campaigns to dominate regional searches.
Most PPC agencies offer services for:
- Google Ads (Search, Display, Shopping, YouTube)
- Microsoft/Bing Ads
- Amazon Advertising
- Facebook & Instagram Ads
- Spotify & Yahoo Ads
- Baidu (for China-targeted campaigns)
Be cautious of agencies that:
- Guarantee specific rankings or ROAS numbers
- Lack transparency on the fee structure or the spend allocation
- Provide generic, automated reports without actionable insights
- Refuse to grant you ownership of ad accounts or data
- Rely on one “set-and-forget” strategy instead of continuous optimization
A PPC agency plans, launches, and optimizes pay-per-click campaigns across platforms like Google Ads, Microsoft/Bing, Amazon, and social channels. Their work typically includes keyword research, bid strategy, ad copy, creative development, audience targeting, and conversion tracking. By continuously testing and refining campaigns, they aim to lower cost per acquisition (CPA) and maximize return on ad spend (ROAS).
- Will I retain ownership of the ad accounts?
- How do you structure management fees vs. ad spend?
- What platforms and campaign types are you certified in?
- How often will we review performance and strategy?
- Can you share recent case studies relevant to my industry and budget?
PPC is a paid advertising model where businesses pay for each click on their ads, providing immediate visibility. SEO (search engine optimization) is an organic strategy focused on improving search rankings over time. Many businesses use both to drive traffic and leads.
Most PPC agencies charge a management fee plus your ad spend. Common pricing models include:
- Hourly: $100–$149 per hour
- Percentage of ad spend: 10%–20% of monthly budget
- Flat monthly retainer: $1,000–$10,000+ for ongoing management
Project-based engagements (e.g., a one-time account build) often range from $10,000–$50,000, depending on complexity, ad platforms, and creative requirements.