Top Advertising Agencies & Marketing Companies
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Featured
What are Featured Providers?
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49Kingston, NYServices provided
See all 11 projectsDragon360 is an Advertising Agency specializing in Paid Media, Marketing, and Promotions. Overall, their reviews are overwhelmingly positive, with approximately 90% of clients praising their project management, agility in campaign optimizations, and strategic approach. Many clients highlight Dragon360's exceptional ability to deliver timely, high-quality results and their strong alignment with client business objectives.
$1,000+$50 - $99 / hr50 - 249Toronto, CanadaServices provided
See all 83 projectsBrandLume Inc. is an Advertising Agency offering comprehensive advertising services, including media buying, branding, and paid marketing. Clients consistently praise their value for cost, effective project management, and impressive results, with 100% of reviews noting improved website traffic and engagement. Their tailored and innovative strategies, aligned with company values, demonstrate their commitment to client success.
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$50,000+$25 - $49 / hr10 - 49Burwood, Australia
Services provided
Corporality Media, a small AI firm, is based in Burwood, Australia. Their services include Artificial Intelligence and Web Development.
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$1,000+$100 - $149 / hrFreelancerFalmouth, England
Services provided
Anthonyis Limited is an user experience agency located in Falmouth, England. Launched in 2017, the team focuses on UX/UI Design and Web Design.
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Featured
What are Featured Providers?
$1,000+$100 - $149 / hr10 - 49Vancouver, CanadaServices provided
See all 4 projectsSetsail Marketing is an advertising agency specializing in paid media and marketing services, notably handling Google and Facebook ads. The company has been praised for its enthusiasm and quality of work, although some clients note room for improvement in return on ad spend (ROAS). Approximately 67% of reviewers highlight their effective project management and communication.
$5,000+$25 - $49 / hr2 - 9New York, NYServices provided
See all 5 projectsPremiumSponsorship is an Advertising Agency specializing in comprehensive advertising services, including media buying and paid marketing. The company consistently receives positive feedback, with over 90% of reviewers praising their expertise in ads and branding. Clients frequently commend their strategic approach and effective promotion capabilities.
$1,000+$100 - $149 / hr10 - 49San Francisco, CAServices provided
See all 339 projectsJives Media is an advertising agency offering advertising services, with a focus on SEO, PPC, and paid marketing. The reviews indicate a generally positive sentiment, with approximately 86% of clients highlighting effective project management, timely deliverables, and improved campaign performance. A noteworthy 14% of reviews expressed dissatisfaction with communication and strategy alignment. The company is praised for its expertise and seamless integration with client teams.
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$1,000+$50 - $99 / hr10 - 49Toronto, Canada
Services provided
See all 1 projectsGrasp Solutions offers business process outsourcing services, including limousine outsourcing, call answering, and virtual receptionist functions. Reviews highlight their excellent project management, timely delivery, and high-quality impact on customers, with commendable performance even within a low-budget framework. Overall, clients appreciate the valuable and accurate services provided by Grasp Solutions.
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$5,000+$50 - $99 / hr10 - 49Bengaluru, India
Services provided
Tipenter Technologies, a mobile app development firm, was founded in 2012. The team focuses on Mobile App Development and Web Design.
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$10,000+$150 - $199 / hr10 - 49London, England
Services provided
Space66 is a small video production company located in London, England. The team focuses on Video Production and Web Development.
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$5,000+< $25 / hr10 - 49
Services provided
Amitechlabs is an Advertising company founded in 2011. In Portland, Oregon, the team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hr10 - 49Surry Hills, Australia
Services provided
Litterini + Clark is a Digital Strategy company. They are in Surry Hills, Australia, and their services include Digital Strategy and Advertising.
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Featured
What are Featured Providers?
$50,000+$150 - $199 / hr10 - 49Toronto, CanadaServices provided
See all 16 projectsHotspex Media is an Advertising Agency specializing in digital and traditional media services, including Media Buying and Paid Marketing. The company has received overwhelmingly positive feedback, with reviewers praising their project management and audience insights, as well as their ability to meet budgets and deadlines. Approximately 90% of reviewers highlight their expertise in delivering targeted and effective advertising campaigns.
$5,000+$50 - $99 / hr250 - 999New York, NYServices provided
See all 84 projectsNinja Promo is an advertising agency specializing in paid media, marketing, and branding services. Reviews reveal a predominantly positive sentiment, with approximately 90% of clients praising their expertise in campaign management, timely delivery, and responsiveness. Although some clients experienced communication issues, the majority commend Ninja Promo for their creative solutions and measurable impact on engagement and leads.
$1,000+$50 - $99 / hr10 - 49Edmonton, CanadaServices provided
See all 51 projectsOut Origin is an advertising agency specializing in marketing and paid media services. They have received overwhelmingly positive feedback, with 100% of reviewers highlighting their precision, attention to detail, and transformative impact on clients' financial outlooks. Out Origin is praised for exceeding expectations in campaign management and optimization, achieving significant return on advertising spend improvements.
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$10,000+$50 - $99 / hr10 - 49Toronto, Canada
Services provided
CAVR is an AR/VR development company founded in 2017. Located in Toronto, Canada, the team provides AR/VR development and Advertising.
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$1,000+$25 - $49 / hr10 - 49Warszawa, Poland
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Letsgobold is a website development firm headquartered in Warszawa, Poland and Łódź, Poland. They focus on Web Development and UX/UI Design and were established in 2007.
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Featured
What are Featured Providers?
$10,000+$100 - $149 / hr2 - 9London, EnglandServices provided
See all 16 projectsMake Us Care is an advertising agency specializing in branding, campaign assets, ad targeting, and paid marketing. Their clients highlight a strong alignment with company values and dedication to timely project completion. Approximately 100% of reviewers praise the agency for effective communication, project management, and delivering results, such as reducing costs per acquisition by 40%. Some suggest more face-to-face meetings and access to creative talent.
$1,000+$100 - $149 / hr10 - 49Langley Township, CanadaServices provided
See all 23 projectsJelly Digital Marketing & PR is an Advertising Agency specializing in comprehensive marketing and promotional services, including media buying and branding. The company receives overwhelmingly positive feedback, with 100% of reviewers highlighting their innovative strategies and effective use of budgets. Clients commend them for generating significant event buzz and achieving impressive attendance results, such as the notable increase to 25,000 attendees.
$10,000+$300+ / hr50 - 249Dubai, United Arab EmiratesServices provided
See all 2 projectsintouch mena is a digital communication agency specializing in social media management, digital media buying, and mobile and website development. Reviews highlight their exceptional adaptability and strategic creativity, with 100% positive feedback on their project management and commitment to client success. Notably, they consistently meet and exceed key performance indicators, ensuring brand adherence and effective communication strategies.
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$1,000+$25 - $49 / hr10 - 49Istanbul, Türkiye
Services provided
Shetewy-Tech is a small Advertising company established in 2008. Their services include Advertising and Custom Software Development.
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$1,000+< $25 / hr10 - 49Pune, India
Services provided
Optical Arc Pvt. Ltd, a software development company, is based in Pune, India. Their services include Custom Software Development and E-Commerce Development.
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Featured
What are Featured Providers?
$1,000+$150 - $199 / hr2 - 9Vancouver, CanadaServices provided
See all 5 projectsDigital Hot Sauce is a digital marketing agency specializing in Google and Meta ads management, SEO optimization, and website design. Across various projects, clients consistently praise their strategic approach and commitment to understanding client needs, with approximately 80% highlighting their impressive communication and expertise. While most feedback is positive, around 20% suggest improvements in technical guidance and troubleshooting efficiency.
$5,000+$100 - $149 / hr10 - 49Pittsburgh, PAServices provided
See all 21 projectsCorkboard Concepts is an advertising agency providing services in digital marketing, PPC advertising, and SEO. They have consistently received positive feedback, with 100% of reviewers praising their project management, customer service, and local presence. Clients value their personable approach and ability to generate website traffic and leads, despite being a relatively young company.
$5,000+$100 - $149 / hr50 - 249München, GermanyServices provided
See all 14 projectsMediacharge is an Advertising Agency specializing in Paid Media and PPC campaigns. They are praised for their professionalism, high availability, and strategic ad placements, leading to significant increases in website traffic and lead generation. The feedback is overwhelmingly positive, with 100% of reviewers highlighting their expertise and strong communication skills.
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$1,000+$25 - $49 / hr10 - 49Bareilly, India
Services provided
Custom software development firm Swapdigit LLP was founded in 2018. The company provides Custom Software Development and Social Media Marketing.
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Undisclosed$100 - $149 / hrFreelancer
Services provided
Ozzie Solution llc is a web design company. Headquartered in Deadwood, Oregon, the company specializes in Web Design and Web Development.
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$10,000+$150 - $199 / hr250 - 999London, England
Services provided
Sunshine is a video production agency. They are based in London, England and have midsize team. Their services include Video Production and Broadcast Video.
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UndisclosedUndisclosed250 - 999London, England
Services provided
Prospectus is a Staffing company in London, England. Their services include Staffing and Recruiting.
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$1,000+$25 - $49 / hr250 - 999
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Launched in 2000, New York Banner Stands - Banner Printing Same Day is a midsize graphic design company. Their team focuses on Graphic Design and Print Design.
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$1,000+< $25 / hr2 - 9
Services provided
Advertising company Best Site was launched in 2011. The company offers Advertising and Search Engine Optimization.
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$1,000+$50 - $99 / hr2 - 9
Services provided
Founded in 2025, ILUMA Digital Agency is a media planning & buying agency. The team specializes in Media Planning & Buying and Social Media Marketing and is headquartered in Egaleo, Greece.
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$5,000+$100 - $149 / hr2 - 9
Services provided
Sound + Fury is a video production agency. Launched in 2014, the team offers Video Production and Broadcast Video.
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$5,000+$100 - $149 / hr2 - 9Long Beach, CA
Services provided
Small Advertising company iTrust Marketing, is headquartered in Long Beach, California. Their services include Advertising and Branding.
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$1,000+$25 - $49 / hr2 - 9İstanbul, Türkiye
Services provided
SEO company SYP Digital offers Search Engine Optimization and Social Media Marketing. They were established in 2022.
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$1,000+< $25 / hr50 - 249
Services provided
See all 3 projectsWe turn powerful ideas into unforgettable books. Whether you're a dreamer with a story or a brand ready to share its voice, we craft every word with purpose, precision, and mythic flair. From
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$5,000+$100 - $149 / hrFreelancer
Services provided
Established in 2011, Deppe Communications is an Advertising company. The team provides Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerMinnetonka, MN
Services provided
Joan Holman, an Advertising company, was founded in 1993. The company specializes in Advertising and Branding, and is small.
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$5,000+$100 - $149 / hrFreelancer
Services provided
Woody Creative, an Advertising company, was established in 2007. The small team offers Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerRogers, MN
Services provided
Marketing Systems By Design, an Advertising company, is in Rogers, Minnesota. They offer Advertising and Branding and were founded in 2013.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Small Advertising company Web Visibility Advisors, is headquartered in Houston, Texas. The team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Founded in 2003, Browserweb is an Advertising company. Their team specializes in Advertising and Branding.
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$1,000+$50 - $99 / hrFreelancer
Services provided
Distinctive Quality, LLC, an Advertising company, was founded in 2005. The company focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerSan Antonio, TX
Services provided
Prost Marketing is an Advertising company. The team offers Advertising and Branding and is based in San Antonio, Texas.
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$5,000+$100 - $149 / hrFreelancerPhoenix, AZ
Services provided
Xpleo Media is an Advertising company launched in 2006. The team provides Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerPhoenix, AZ
Services provided
Boundless Automation, LLC, an Advertising company, focus on Advertising and Branding. They were launched in 2005.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
Services provided
BizRoids is an Advertising company based in Austin, Texas. The team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerArlington, TX
Services provided
Strategic Online Solutions is a small Advertising company headquartered in Arlington, Texas. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerTucson, AZ
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Chris Williamson is an Advertising company. The Tucson, Arizona-based agency was launched in 2005. Their team provides Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Advertising company Resonance provides Advertising and Branding. They were founded in 2010.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
Services provided
Carrie Potter Group is an Advertising company. Based in Houston, Texas, their small team specializes in Advertising and Branding. The company was founded in 2006.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
Services provided
Ysais SEO is an Advertising company. The Austin, Texas-based firm was launched in 2012. Their team specializes in Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerAustin, TX
Services provided
Established in 2012, Sync Digital Marketing, a small Advertising company, is located in Austin, Texas. Their team provides Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancer
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Digital Diameter, an Advertising company, was launched in 2013. The firm specializes in Advertising and Branding, and is small.
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$5,000+$100 - $149 / hrFreelancerHouston, TX
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Johnny Chen SEO, an Advertising company, is located in Houston, Texas. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancer
Services provided
Dallas SEO Geek is a small Dallas, Texas-based Advertising company. Their services include Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerEl Paso, TX
Services provided
Rizseo is a small El Paso, Texas-based Advertising company. The team offers Advertising and Branding.
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$10,000+$100 - $149 / hrFreelancerHelsingfors, Finland
Services provided
Launched in 2005, Radikal Advertising is an Advertising company. The firm offers Advertising and Branding, and is small.
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$10,000+$100 - $149 / hrFreelancerNew York, NY
Services provided
Launched in 2006, Jugular is a small New York, New York-based Advertising company. Their team focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancerSacramento, CA
Services provided
Bullet Consulting is an Advertising company founded in 2009. The firm focuses on Advertising and Branding.
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$5,000+$100 - $149 / hrFreelancer
Services provided
Ypsilon Design is an Advertising company founded in 2010. Their services include Advertising and Branding.
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$10,000+$100 - $149 / hrFreelancer
Services provided
Josue Zapata is a small branding firm in San Antonio, Texas. Their services include Branding and Advertising.
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$10,000+$150 - $199 / hrFreelancer
Services provided
I Design Websites is a SEO services firm. The team provides Search Engine Optimization and Web Design and is headquartered in London, England.
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$1,000+$50 - $99 / hrFreelancerBoston, MA
Services provided
Pro144, a small Business Consulting company, is headquartered in Boston, Massachusetts. The team offers Business Consulting and Search Engine Optimization.
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Get My MatchesWhy Trust Clutch
At Clutch, we believe trust is the foundation of every business relationship. Our mission is to help buyers make confident, data-backed decisions informed by real client experiences.
Every review on Clutch undergoes a rigorous, human-led verification process to make sure it’s valid. Our team of specialists confirms the identity of each reviewer, ensures the project is legitimate, and only publishes reviews that meet our strict criteria.
Verification doesn’t stop at the point of publication. Our Trust & Safety team routinely audits older reviews against our guidelines. When reviews fall short of our standards, we remove them.
We evaluate service providers using a structured methodology that combines:
- In-depth client interviews and ratings
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- Market presence
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This data powers tools like the Leaders Matrix, which helps you compare agencies directly. Our research team curates rankings by weighing verified reviews most heavily, so the most trusted and experienced providers rise to the top.
Using this unique combination of verified client feedback and provider-supplied insights, Clutch distills the most important details into clear, digestible summaries so you have everything you need to make confident, informed decisions quickly.
We take fraud seriously. Providers who violate our guidelines may face lower rankings, restricted visibility, or removal from the platform altogether.
Clutch’s commitment to transparency is ongoing. We’re constantly refining our systems to protect the integrity of reviews and support you in finding the right agency.
List of the Best Advertising Agencies & Marketing Firms
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$1,000+$100 - $149 / hr250 - 999Paramus, NJ
Ability to deliver
37.4/40.020/20 Reviews10/10 Clients & Experience7.4/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr250 - 999San Diego, CA
Ability to deliver
37.1/40.020/20 Reviews10/10 Clients & Experience7.1/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$150 - $199 / hr10 - 49Dallas, TX
Ability to deliver
35.9/40.018.6/20 Reviews10/10 Clients & Experience7.3/10 Market PresenceService focus
20% Advertising65% Marketing15% Other -
$5,000+Undisclosed50 - 249
Ability to deliver
34.7/40.019.8/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
25% Advertising45% Marketing30% Other -
$1,000+Undisclosed50 - 249Los Angeles, CA
Ability to deliver
33.3/40.019.6/20 Reviews7.5/10 Clients & Experience6.2/10 Market PresenceService focus
25% Advertising75% Marketing -
$1,000+Undisclosed250 - 999Harrisburg, PA
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$5,000+$50 - $99 / hr250 - 999New York, NY
Ability to deliver
35.8/40.020/20 Reviews10/10 Clients & Experience5.8/10 Market PresenceService focus
10% Advertising40% Marketing50% Other -
$25,000+$200 - $300 / hr10 - 49New York, NY
Ability to deliver
35.2/40.020/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
20% Advertising55% Marketing25% Other -
$1,000+$50 - $99 / hr10 - 49Miami, FL
Ability to deliver
35.8/40.017.8/20 Reviews10/10 Clients & Experience8/10 Market PresenceService focus
15% Advertising85% Marketing -
$250,000+$200 - $300 / hr50 - 249Rochester, MI
Ability to deliver
31/40.015.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising59% Marketing11% Other -
$25,000+$200 - $300 / hr250 - 999Washington, DC
Ability to deliver
34.9/40.019.2/20 Reviews10/10 Clients & Experience5.7/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$5,000+$150 - $199 / hr50 - 249Marion, IL
Ability to deliver
36.2/40.020/20 Reviews10/10 Clients & Experience6.2/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr10 - 49San Francisco, CA
Ability to deliver
35.4/40.020/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising85% Marketing -
$50,000+$150 - $199 / hr10 - 49Toronto, Canada
Ability to deliver
34.3/40.018.4/20 Reviews10/10 Clients & Experience5.9/10 Market PresenceService focus
20% Advertising60% Marketing20% Other -
$25,000+$100 - $149 / hr1,000 - 9,999London, England
Ability to deliver
30.7/40.016/20 Reviews10/10 Clients & Experience4.7/10 Market PresenceService focus
20% Advertising20% Marketing60% Other -
$1,000+$100 - $149 / hr50 - 249Woodmere, NY
Ability to deliver
36/40.020/20 Reviews10/10 Clients & Experience6/10 Market PresenceService focus
10% Advertising70% Marketing20% Other -
$25,000+$200 - $300 / hr10 - 49Sausalito, CA
Ability to deliver
32/40.016.6/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
70% Advertising30% Marketing -
$10,000+$100 - $149 / hr10 - 49Milwaukee, WI
Ability to deliver
31.9/40.017/20 Reviews10/10 Clients & Experience4.9/10 Market PresenceService focus
30% Advertising70% Marketing -
$5,000+$100 - $149 / hr50 - 249Atlanta, GA
Ability to deliver
34.5/40.019/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$50 - $99 / hr50 - 249San Antonio, TX
Ability to deliver
35.7/40.020/20 Reviews9.2/10 Clients & Experience6.4/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$50,000+$150 - $199 / hr250 - 999Bethesda, MD
Ability to deliver
30.3/40.016.2/20 Reviews8.7/10 Clients & Experience5.4/10 Market PresenceService focus
20% Advertising50% Marketing30% Other -
$1,000+< $25 / hr50 - 249Lee's Summit, MO
Ability to deliver
30.3/40.016.4/20 Reviews10/10 Clients & Experience3.9/10 Market PresenceService focus
65% Advertising35% Marketing -
$1,000+$50 - $99 / hr50 - 249L'viv, Ukraine
Ability to deliver
35.6/40.020/20 Reviews10/10 Clients & Experience5.6/10 Market PresenceService focus
10% Advertising90% Marketing -
$1,000+$100 - $149 / hr50 - 249Costa Mesa, CA
Ability to deliver
35.5/40.020/20 Reviews10/10 Clients & Experience5.5/10 Market PresenceService focus
10% Advertising80% Marketing10% Other -
$10,000+$100 - $149 / hr50 - 249Oakville, Canada
Ability to deliver
31.5/40.016.2/20 Reviews10/10 Clients & Experience5.2/10 Market PresenceService focus
25% Advertising50% Marketing25% Other -
$10,000+$100 - $149 / hr10 - 49Miami Lakes, FL
Ability to deliver
31.4/40.017.2/20 Reviews9.7/10 Clients & Experience4.5/10 Market PresenceService focus
30% Advertising70% Marketing -
$25,000+$100 - $149 / hr10 - 49London, England
Ability to deliver
31.4/40.016/20 Reviews10/10 Clients & Experience5.4/10 Market PresenceService focus
30% Advertising35% Marketing35% Other -
$10,000+$100 - $149 / hr1,000 - 9,999New York, NY
Ability to deliver
30.1/40.016.2/20 Reviews8.4/10 Clients & Experience5.4/10 Market PresenceService focus
15% Advertising50% Marketing35% Other -
$1,000+$100 - $149 / hr10 - 49Coral Gables, FL
Ability to deliver
31.4/40.016.6/20 Reviews9.5/10 Clients & Experience5.3/10 Market PresenceService focus
35% Advertising55% Marketing10% Other -
UndisclosedUndisclosed250 - 999Dunwoody, GA
Ability to deliver
29.9/40.015.6/20 Reviews9/10 Clients & Experience5.3/10 Market PresenceService focus
20% Advertising35% Marketing45% Other
Advertising Agency FAQs
Looking for an advertising agency but not sure where to start? We've put together answers to the most common questions businesses ask when searching for a trusted partner. This FAQ covers what you need to know before hiring an advertising agency, from pricing and services to results and red flags.
Clutch highlights firms that craft campaigns across digital and traditional platforms twice a year based on a proprietary methodology. The top advertising agencies for Fall 2025 include:
An advertising agency plans, creates, and distributes paid messages that motivate audiences to act. Their teams blend market research, creative development, media planning, and performance analytics to make sure the right people see and remember your brand across TV, print, radio, outdoor, and digital channels.
Most full-service agencies cover the entire campaign lifecycle:
- Market research & audience segmentation
- Brand positioning and creative concepting
- Media planning & buying (TV, radio, OOH, display, social, search)
- Production for video, audio, and print assets
- Campaign management, A/B testing, and real-time optimization
- Reporting dashboards that track KPIs like impressions, CTR, and ROAS
Specialized shops may focus on niches such as programmatic, connected TV, or experiential activations.
Budgets vary widely. On Clutch, most reviewed projects fall between $10,000–$50,000, while hourly rates range from $50–$150 depending on location, channel expertise, and seniority. Remember to separate agency fees from hard costs like ad spend and production; a $25,000 retainer can quickly double once media buys are added.
Start by matching goals to expertise. If you’re launching a local franchise, a regional shop that understands community media may outperform a global network. Check:
- Case studies with similar objectives or industries
- Verified client reviews highlighting communication and ROI
- Transparent pricing models aligned with your budget caps
- Culture fit is important because long-term partnerships thrive on compatible workflows
Shortlist three agencies, request proposals, and ask how each would measure success.
Be cautious if an agency:
- Guarantees specific results (e.g., “We’ll double sales in 30 days”)
- Refuses to share performance data or billing transparency
- Lacks recent, third-party verified reviews
- Overloads your account manager with excessive client count
- Pushes one media channel for every problem instead of a tailored mix
- Which team members will manage my account day to day?
- How do you conduct consumer and competitor research?
- What tools do you use for media buying, tracking, and reporting?
- How will you ensure creative aligns with our brand guidelines?
- How often will we review performance and optimize campaigns?
- Who owns the creative assets and data after the engagement ends?
Freelancers are cost-effective for single-channel tasks like Facebook Ads, but agencies offer integrated teams such as strategists, creatives, and analysts capable of multi-platform campaigns and large-scale production. If you need holistic brand stewardship or cross-media storytelling, an agency is the better fit.
Common metrics include impressions, click-through rate, conversions, cost per acquisition, and return on ad spend (ROAS). Agencies often build custom dashboards that tie ad interactions to sales or lead data in your CRM, giving a direct line of sight from spend to revenue.